Ward To Host New Weekly Digital Series and
Lead Development of Original Programming For Powerful New Combat
Sports Content Vertical
LOS
ANGELES, July 22, 2024 /PRNewswire/ -- Boxing Hall
of Famer, two-division unified world champion and leading boxing
analyst Andre "S.O.G." Ward has joined ALL THE SMOKE FIGHT,
the powerful new content vertical from ALL THE SMOKE PRODUCTIONS,
it was announced today. Ward has been named Chief Content Officer
and will lead original programming development and company
direction for the new vertical. He also will host a weekly original
series beginning in September.
ALL THE SMOKE FIGHT is a division of ALL THE SMOKE PRODUCTIONS,
a full-service production and creative agency founded in 2024 by
NBA Champion Matt Barnes, and
Brian Dailey, the former Showtime
Sports programming executive responsible for bringing ALL THE
SMOKE and several multimedia programs and documentaries to the
network in recent years.
Ward's initial content offering is an exclusive sit-down
interview with Terence "Bud" Crawford, arguably boxing's No.
1 pound-for-pound fighter of today. Ward and ATS FIGHT went
on-location in Colorado Springs last week to capture Crawford in
training camp as he prepares to face WBA Super Welterweight World
Champion Israil Madrimov on
August 3, in Los Angeles. Interviews with Crawford and his
head trainer Brian "BoMac" McIntyre, the 2023 Trainer of the Year,
will debut this week on ATS FIGHT YouTube Channel and on the
DraftKings Network.
"I am proud to join the ALL THE SMOKE PRODUCTIONS family," said
Ward, "and I am committed to building on the foundation laid by
Matt, Brian and the team. In this new media space, current, former,
active and retired athletes from all walks of life can express
themselves, share their stories and open up to fellow athletes and
those that can truly relate. ALL THE SMOKE PRODUCTIONS is a place
where the athlete can, and always will, keep it 100 percent real.
It is also a place that shows the respect and appreciation for the
athlete, perhaps, unlike anywhere else."
"Andre Ward exemplifies
discipline, determination and sportsmanship," said Dailey. "Both
Andre and the ATS FIGHT team embody the ethos of what ALL THE SMOKE
was built on: Championship DNA, premium, bold, boundary-pushing and
unapologetic. Content from those who have done it.
"We are building something truly unique and needed in the combat
sports space. Andre left an indelible mark in the ring—from Olympic
gold to world champion and respected analyst. With ALL THE SMOKE
FIGHT, he opens a new chapter that will shape the sports' landscape
like never before and ensure his influence will be felt for years
to come."
A 2004 Olympic Gold Medalist, Ward was a Unified World Champion
in both the super middleweight and light heavyweight divisions. He
retired from the professional ranks with an undefeated record of
32-0 and at the top of the pound-for-pound list. His
career-defining fights included victories over some of the best of
his era including Sergey Kovalev,
Chad Dawson, Carl Froch, and
Mikkel Kessler.
Following his retirement in 2017, Ward continued his work as a
boxing analyst and commentator, becoming one of the most valuable
voices at ringside. His insights and expertise have made him a
respected figure in boxing media, providing commentary for major
networks and blockbuster events. Outside the ring, Ward is known
for his dedication to his family and community. He has been an
advocate for youth empowerment and has used his platform to inspire
the next generation of athletes.
Ward's legacy extends beyond his accomplishments in boxing and
now includes ALL THE SMOKE FIGHT.
ABOUT ATS FIGHT
ALL THE SMOKE FIGHT was founded in
June by some of the most trusted sources for honest, engaging and
relevant coverage of combat sports for the last two decades. ATS
FIGHT surrounds combat sports events with premium storytelling,
interviews and analysis from all corners of the fight game. With a
reach of over 8 million followers across platforms, ATS FIGHT
boasts a coveted global audience that rivals all other entities in
the industry, and is the only company dedicated to the holistic
fight game.
Current series from ATS FIGHT includes the popular and
award-winning weekly series MORNING KOMBAT WITH LUKE THOMAS AND
BRIAN CAMPBELL, the series FIGHT
TOWNS with Stephen Jackson, and live
remote coverage from major events. All ATS FIGHT programming and
content is distributed on ALL THE SMOKE FIGHT YouTube channel, on
DraftKings Network and on all major podcast platforms. Segments,
clips, and additional content are optimized and distributed across
all ATS FIGHT social media platforms.
Press Contacts:
DeBlasio Communications
Chris DeBlasio:
cdeblasio99@gmail.com
Goldsticker PR
Julie Goldsticker:
Julie@GoldstickerPR.com
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