Offering consumers a unique coffee-house
inspired experience on-site at Bank of NH Pavilion in Gilford,
NH
BASKING RIDGE, N.J.,
July 25,
2024 /PRNewswire/ -- Leading spiked coffee
brand, ALC-A-CHINO, is pleased to announce their new three year
partnership with Live Nation, the world's leading live
entertainment company.
ALC-A-CHINO will be leveling up their involvement with Live
Nation this year, as they debut an on-site branded coffee-shop
experience in which the coffee house will be serving ALC-A-CHINO
ready to drink spiked lattes, including the industry's first-ever
non-dairy spiked oat milk latte.
"When we first met the Live Nation Team, they
said ALC-A-CHINO is exactly what they needed to create that
special 'coffee shop inspired' experience at their venue," states
Greg Howard, President of Howie's
Spiked. Howard continues, "The vision of a 'Spirited Coffee House'
inside the venue is something Live Nation has had in the pipeline
for a couple of years. The popularity of the espresso martini and
the love of coffee by nearly 70% of Americans, paired with our bar
quality premium RTD coffee cocktails, has helped bring their vision
to life."
In addition to onsite product sampling in which concert goers
will have the opportunity to taste various products within the
company's wider portfolio, there will also be ALC-A-CHINO brand
ambassadors on site with unique merchandise as well as corn hole
games and areas to relax, listen to music and enjoy the buzz of the
drinks and the show!
"We are continually impressed with the level of professionalism
and understanding Live Nation has when it comes to strategic
partnerships with emerging brands such as ALC-A-CHINO," states
Vince Gioe, CEO of ALC-A-CHINO. Gioe
proceeds, "This year is even more special to us as we're really
pulling out all of the stops to provide concert goers with a truly
memorable experience not only when it comes to the music but what
they're drinking on-site."
To learn more, check out the concert schedule for Bank of NH
Pavillion visit https://www.banknhpavilion.com/.
To learn more about the brand,
visit https://alcachino.com/ or check out Instagram.
Communications Contact
Taylor
Foxman
The Industry Collective
380893@email4pr.com
609-432-2237
Company Contact
Greg
Howard
President
380893@email4pr.com
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SOURCE ALC-A-CHINO