Recognition Highlights Analog Events'
Commitment to Sustainability and Social Responsibility
LOS
ANGELES, July 31, 2024 /PRNewswire/ -- Today,
Analog Events, a trailblazer in sustainable experiential event
production, proudly announces its Certified B Corporation™ status.
This prestigious certification, awarded by the nonprofit B Lab™,
honors Analog Events for meeting rigorous standards of social and
environmental performance, accountability, and
transparency.
"We believe that events have the power to inspire and connect
people while making a positive impact on the world," said
Jordan Kaye, CEO of Analog Events.
"Achieving B Corp certification demonstrates that it's possible to
create unforgettable experiences that are also responsible and
sustainable. We are proud to be part of a global community of
businesses driving positive change."
What is a B Corporation?
B Corporations are companies certified by B Lab to meet
stringent criteria regarding their impact on society and the
environment. Unlike traditional corporations, B Corps prioritize
balancing profit with purpose, ensuring that business decisions
consider broader impacts on employees, communities, and the planet.
This certification signals that a company values not just financial
success, but also contributing to a more sustainable and equitable
world.
"We are thrilled to welcome Analog Events to the B Corp
community," said Lindsey Wilson,
Associate Director of Growth, B Lab U.S. & Canada. "Their commitment to sustainability
and excellence in event management exemplifies the core values of
the B Corp movement. We look forward to seeing the positive impact
they will continue to make in the event industry and beyond."
Analog Events' Commitment to Impact
Analog Events has consistently demonstrated its dedication to
creating sustainable and impactful experiences. The company's
approach to event production emphasizes transparency, ethical
sourcing, and waste reduction, aligning meticulously with the
United Nations' Sustainable Development Goals (SDGs).
Key initiatives include:
- Measuring and Reducing CO2e Emissions: Analog Events
actively measures and strategizes to minimize carbon emissions
across all activities.
- Sustainable Fabrication and Production: The company
chooses eco-friendly options for fabrication, production, and print
materials.
- Food Sustainability: Prioritizing local, seasonal foods,
avoiding single-use disposables, and reducing food waste are
central to Analog's operations.
- Zero Waste Goals: Analog aims for zero waste by ensuring
materials are recycled, reused, composted, or diverted from
landfills.
- Advancing Diversity, Equity, and Inclusion: Committed to
fostering diversity within the company, among vendors, and in the
communities served.
- Community Engagement: Actively engaging with communities
to ensure impact extends beyond business, fostering positive change
and development.
For more information about Analog Events and their sustainable
practices, visit www.analogevents.com. Join the conversation on
social media by following @AnalogEvents.
About Analog Events
Analog Events specializes in
creating sustainable events and activations that elevate brand
engagement. Their expert team crafts experiential productions that
not only engage audiences but also make a positive impact on people
and the planet. Collaborating with brands and their agencies,
Analog Events produces memorable experiences that drive consumers
to act.
About B Corp Certification
B Corp Certification
assesses the overall social and environmental impact of a company.
To achieve B Corp Certification, a company must meet a score of at
least 80 points in the B Impact Assessment, an evaluation of a
company's positive impact, and pass a risk review, an evaluation of
a company's negative impact.
It must change its corporate governance structure to be
accountable to all stakeholders, not just shareholders, and exhibit
transparency by allowing information about their B Corp
Certification performance to be publicly available on their B Corp
profile on B Lab's website. B Corps recertify every three years
and, once certified, are expected to increase their score over time
as they progress towards becoming more equitable, inclusive, and
regenerative businesses.
Media Contact:
Jordan Kaye
jordan@analogevents.com
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SOURCE Analog Events