Cruise Operator Wants You on a Slow Boat From China
February 22 2017 - 10:42PM
Dow Jones News
By Trefor Moss
SHANGHAI--A Shanghai shipyard will build the first oceangoing
cruise ships ever constructed in China, as the global cruise
industry chases surging Chinese demand for foreign travel.
Wednesday's deal calls for China State Shipbuilding Corp. to
build two ships in partnership with Italian shipbuilder Fincantieri
SpA for cruise operator Carnival Corp., with an option for an
additional four. It is a shot in the arm for China's embattled
shipbuilding industry, which is reeling from a sustained slump in
global demand for new vessels.
A local joint venture between Fincantieri and CSSC will deliver
the two ships to Carnival--which also operates cruises under brands
such as Costa, Cunard and P&O--for $1.5 billion starting in
2023. Fincantieri CEO Giuseppe Bono said the deal would boost his
company's access to China's growing market.
Chinese tourism is booming, and cruises are no exception.
Nearly a million Chinese people cruised in 2015, up 40% from the
previous year, according to the most recent data from the Cruise
Lines International Association.
That is still relatively modest compared with the 11.3 million
Americans who took cruises that year, accounting for nearly half of
the global total.
Even so, China has emerged as the sector's fastest-growing
market, with the Ministry of Tourism estimating that 4.5 million
Chinese will take cruises by 2020, rising to 10 million in
2030.
With China's cruise sector set to boom, local shipbuilders see
cruise ships as a potentially lucrative niche as they struggle in
most other segments of the market, said Robert Willmington, a
shipbuilding analyst with IHS Maritime & Trade.
"There are only a few bright spots like cruise in shipbuilding
right now, " Mr. Willmington said. "That's why China is trying to
get into the cruise sector." Cruise liners are one of the few types
of ship that Chinese industry isn't yet able to build, he said.
Half of China's major shipyards have closed since 2013, despite
government subsidies. Orders for new ships fell by a third in China
last year.
The joint venture between Fincantieri and CSSC, split 60-40 in
the Chinese state-owned company's favor, would likely involve
technology transfer to help China acquire its own
cruise-ship-building capability, Mr. Willmington said.
Announcing their partnership last June, Fincantieri and CSSC
said they wanted to build ships tailored to the demands of Chinese
customers.
CSSC general manager Wu Qiang said at a cruise industry
conference in China last year that the global cruise industry needs
15 new liners a year to keep up with demand, and that China wanted
to help meet it. CSSC's foray into cruise-liner construction is
backed by an industrial fund set up last year by five leading
Chinese banks.
Carnival signed a deal with CSSC in 2015 to operate cruises
under a new Chinese brand.
Write to Trefor Moss at Trefor.Moss@wsj.com
(END) Dow Jones Newswires
February 22, 2017 23:27 ET (04:27 GMT)
Copyright (c) 2017 Dow Jones & Company, Inc.
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