ValueVision Media, Inc. (NASDAQ: VVTV), a premium interactive retailer via TV, Internet, mobile and social media, operating under the "ShopNBC" brand, announced today that it will release its 2011 second quarter financial results before the market opens on Tuesday, August 16. Management will host a conference call and webcast that morning at 11:00 a.m. ET to review the results. Both the call and webcast are open to the general public.

WEBCAST/REPLAY LINK: http://phx.corporate-ir.net/playerlink.zhtml?c=76332&s=wm&e=4170596

TELEPHONE: 866-543-6403; Passcode: 88603177

About ValueVision Media ValueVision Media, Inc. operates "ShopNBC," a premium interactive retailer that enables customers to interact and "Shop Anywhere" via TV, phone, mobile devices, www.ShopNBC.com, Facebook, Twitter and YouTube. The ShopNBC television network reaches over 79 million homes via cable and satellite in addition to nationwide streaming at www.ShopNBC.com. ShopNBC focuses on the Home & Consumer Electronics, Health & Beauty, Fashion & Accessories, and Jewelry & Watches merchandise categories. Annual revenues from approximately 1.1 million active customers are over $560 million, of which 41% are Internet-based transactions.

Contact: Investor / Media Relations: Anthony Giombetti ValueVision Media, Inc. agiombetti@shopnbc.com (612) 308-1190 Investors: Norberto Aja David Collins Jennifer Neuman Jaffoni & Collins vvtv@jcir.com (212) 835-8500

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