Evine Names Diana Purcel as Chief Financial Officer
April 11 2018 - 3:01PM
Evine Live Inc. (“Evine”) (NASDAQ:EVLV), a multiplatform
interactive digital commerce company (evine.com), today announced
the appointment of Diana Purcel as the company’s Executive Vice
President and Chief Financial Officer reporting directly to Bob
Rosenblatt, Chief Executive Officer. Diana is replacing Tim
Peterman who will be leaving the company to take the role of Chief
Operating Officer at LTD Commodities, a division of AmeriMark,
based in Chicago. Mr. Peterman’s Chief Operating Officer
responsibilities at Evine will be absorbed by the executive
team. Ms. Purcel’s appointment is effective April 16, 2018.
“I am happy to welcome Diana, who has a strong
reputation for leadership during times of significant growth and
transformation and a proven track record of working with boards and
executive teams to strengthen and grow brands,” said Mr.
Rosenblatt. “She is a strategic thought leader with 30 years’
experience within consumer driven businesses, and extensive
experience as a public company CFO. I would also like to thank Tim
Peterman for being a great partner to me and the board during our
company’s turnaround. His contributions and insights helped us
achieve our strong profitability goals and to help position our
company for growth. We wish Tim and his family the best with
his new opportunity.”
Most recently, Diana was the CFO of Cooper’s
Hawk Winery & Restaurants, a privately-held/private
equity-sponsored, restaurant concept based in Chicago,
Illinois. Prior to joining Cooper’s Hawk, Diana spent over
ten years as the CFO of Famous Dave’s of America, Inc., a publicly
held restaurant company and franchisor based in Minnetonka,
Minnesota. Her other experience includes CFO of Paper
Warehouse, Inc., formally a publicly held party-goods retailer and
franchisor and key roles at Damark International, Inc., and Target
Corporation.
Ms. Purcel has earned top recognition for her
professional work, including being nominated in 2017 for CFO of the
year by FEI Chicago in the Private Company category, and in 2007 by
the Minneapolis/St. Paul Business Journal in the Public Company
category. She was also twice-named a Top Woman in Finance for
the State of Minnesota by Finance Commerce Magazine,
earning her a “Circle of Excellence” designation for being a
multiple year winner, and was named a top forty under
40. Diana serves on the Board of Directors, and is a
member of the Finance Committee, for the Animal Humane
Society.
Diana began her career with Arthur Andersen
& Co in 1988. She obtained a BSM in Accounting from
Tulane University, New Orleans, LA. and is a CPA.
About Evine Evine Live
Inc. (NASDAQ:EVLV) operates Evine, a multiplatform interactive
digital commerce company that offers a mix of proprietary,
exclusive and name brands directly to consumers in an engaging and
informative shopping experience via television, online and mobile.
Evine reaches more than 87 million cable and satellite television
homes with entertaining content in a comprehensive digital shopping
experience 24 hours a day.
Safe Harbor Statement under the Private
Securities Litigation Reform Act of 1995This release
contains statements, estimates, projections, guidance or outlooks
that constitute “forward-looking” statements as defined under U.S.
federal securities laws. Generally, the words “believe,” “expect,”
“intend,” “estimate,” “anticipate,” “plan,” “project,” “should” and
similar expressions identify forward-looking statements, which
generally are not historical in nature. These statements may
contain information about our prospects, including anticipated show
or product line launches, and involve risks and uncertainties. We
caution that actual results could differ materially from those that
management expects, depending on the outcome of certain
factors.
Contact:
Media:Liz JosephEvinepress@evine.com(952) 943-6192
Investors:Michael PorterEvinemporter@evine.com(952) 943-6517
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