SonoSite Appoints Peter Hsu Managing Director of China and Northeast Asia; Medical technology executive brings 25 years of exper
February 09 2006 - 5:30AM
Business Wire
SonoSite, Inc. (Nasdaq:SONO), the world leader in hand-carried
ultrasound, announced today that it has appointed Peter S.R. Hsu,
managing director of Northeast Asia with responsibility for sales
and service operations in China/Hong Kong, Japan, Taiwan and South
Korea. Mr. Hsu, a Taiwanese national, has worked in the medical
technology field since 1981, primarily based out of China, Taiwan
and Hong Kong. Most recently he was senior director of strategic
market development for Philips Medical Systems' Cardiac and
Monitoring Systems in Andover, Mass. From 2001 to 2004, Mr. Hsu
served as senior director for Philips Ultrasound Asia Pacific in
Hong Kong. "Peter's broad experience in Asia's primary medical
markets is a tremendous asset for SonoSite and our future growth
plans," said Graham Cox, Vice President, International. "His sales
and market development expertise, in combination with a strong
technical background, will accelerate our penetration into these
markets." "In this new role, Peter will be responsible for all
business activities in Northeast Asia with a particular focus on
building SonoSite's China business," Mr. Cox said. "Based in
Shanghai, he will provide important strategic support to our
existing China organization and facilitate management of other key
markets in surrounding countries." "China and the other Asian
countries represent an enormous opportunity for SonoSite's leading
ultrasound technology," said Mr. Hsu. "SonoSite offers unmatched
flexibility, ease of use and performance in a fully contained,
durable hand-carried system that can address the demands of a wide
range of clinical needs and users in a wide range of settings." Mr.
Hsu began his career as a sales representative for Hewlett
Packard's (HP) Medical Products Group in Taiwan. For the next 20
years, he held positions of increasing responsibility for HP's
medical divisions including that of Far East regional manager based
in Singapore, product marketing manager for the Imaging Systems
Division in Andover, Mass. and managing director of the Asia
Pacific Sales and Marketing Center based in Hong Kong. Subsequent
to the spin-off of the HP Medical Products Group as Agilent in
2000, Mr. Hsu served as vice president and general manager for the
Health Solutions Group in Asia Pacific. Mr. Hsu received a bachelor
degree in electronics engineering from the National Taiwan
Institute of Technology and a diploma in electrical engineering
from the National Taipei Institute of Technology. He also attended
the advanced management program at Hawaii University. About
SonoSite SonoSite, Inc. (www.sonosite.com) is the innovator and
world leader in hand-carried ultrasound, with an installed base of
more than 25,000 systems. The company, headquartered near Seattle,
is represented by eight subsidiaries and a global distribution
network in over 75 countries. SonoSite's small, lightweight systems
are expanding the use of ultrasound across the clinical spectrum by
cost-effectively bringing high performance ultrasound to the point
of patient care. The company employs approximately 470 people
worldwide.
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