- Portfolio to be acquired consists of global NRT brand
Nicotinell and its local market-leading brand names Nicabate,
Habitrol and Thrive in markets outside of the United States
- Acquisition seen as ideal anchor to continue to build the
company’s global consumer healthcare OTC business
- In recent years, Dr. Reddy’s has increased its presence in
consumer healthcare (nutrition and OTC wellness) in markets around
the world, including a recent joint venture with Nestlé India
Dr. Reddy’s Laboratories Ltd. (BSE: 500124, NSE: DRREDDY, NYSE:
RDY, NSEIFSC: DRREDDY; along with its subsidiaries together
referred to as “Dr. Reddy’s”), a global pharmaceutical company,
today announced that its subsidiary Dr. Reddy's Laboratories SA has
signed a definitive agreement with Haleon plc (LSE/NYSE: HLN;
“Haleon”), a leading consumer healthcare company, for purchase of
shares of Northstar Switzerland SARL, a Haleon group company, to
acquire Haleon’s global portfolio of consumer healthcare brands in
the Nicotine Replacement Therapy (“NRT”) category outside of the
United States. The portfolio to be acquired consists of Nicotinell,
a global leader in the NRT category with an extensive footprint in
over 30 countries spanning Europe, Asia including Japan, and Latin
America, and local market-leading brand names of the product –
Nicabate in Australia, Thrive in Canada, and Habitrol in New
Zealand and Canada. The proposed acquisition will be inclusive of
all formats such as lozenge, patch, gum as well as pipeline
products, in all applicable global markets outside of the United
States.
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Dr. Reddy’s to acquire Nicotinell and
related portfolio in significant step towards building global
consumer healthcare business (Graphic: Business Wire)
Nicotinell is the second biggest brand globally (excluding the
United States) in the NRT category. It holds the first or second
position in 14 of the top 17 global markets, with the lozenge/mini
lozenge format holding top position globally1. Nicotinell ranks
among the top 15 biggest brands among all OTC brands in Europe
(excluding Russia, Italy), and ranks 32 among all OTC global brands
(excluding the U.S.)2. In CY’23, the portfolio generated
approximately GBP 217 million in revenue.
Dr. Reddy’s will acquire the share capital of Northstar
Switzerland SARL for a total consideration of GBP 500 million with
an upfront cash payment of GBP 458 million and performance-based
contingent payments of up to GBP 42 million, payable in 2025 and
2026. The closing of the transaction is subject to satisfactory
completion of customary conditions to closing, including regulatory
approvals. The transaction is expected to close in early Q4 of
calendar year 2024.
Upon closing of the transaction, Dr. Reddy’s will acquire the
NRT business in all countries outside of the United States.
However, operations will transition to Dr. Reddy’s in a phased
approach to ensure successful integration of the
business.
Tobacco use causes eight million deaths every year from health
consequences such as cardiovascular diseases, lung disorders,
cancers, diabetes, and many other debilitating diseases. According
to the World Health Organization (“WHO”), of the 1.3 billion
tobacco users globally, as many as 60% have expressed the desire to
quit; however only 30% have access to the tools to help them to do
so successfully. Safe and effective medical treatments to help
individuals quit tobacco are available, but not always sufficiently
available or accessible3.
NRT is recommended by the ‘World Health Organization Model List
of Essential Medicines’ for nicotine use disorders4. NRT also
played a key role in the WHO’s ‘Access Initiative for Quitting
Tobacco’ launched in 2020 to help tobacco users quit to reduce the
risk of severe outcomes from COVID-19 infection5.
In line with its stated strategic intention, Dr. Reddy’s
continues to focus on its core business of generics, branded
generics, Active Pharmaceutical Ingredients (API), over-the-counter
(OTC) products, and biosimilars. Alongside this, the company has
been investing in growth drivers of the future in three areas –
access to novel molecules (NCEs, NBEs, CAR-T); digital therapeutics
(wearables, apps); and consumer healthcare (including nutrition and
OTC wellness products). As part of its consumer healthcare OTC
business in the United States, Dr. Reddy’s has in recent years
acquired several well-known brands such as the NRT brand Habitrol®,
pain-relief brand Doan’s®, women’s health products such as Premama®
for fertility and parenthood, and the MenoLabs® portfolio for
menopause. In India, Dr. Reddy’s has a portfolio of OTC products in
the hydration, cough-cold-allergy, and skin care categories. The
recent announcement of a joint venture with Nestlé India to bring
the well-known global range of nutritional health solutions as well
as vitamin, minerals, herbals and supplements of Nestlé Health
Science (NHSc) to India, is another significant move to strengthen
its nutrition and OTC business in India. In Emerging Markets, Dr.
Reddy’s has a long-established and sizeable OTC business with
market-leading products in the allergy, pain relief,
gastro-intestinal and women’s health categories in Russia &
CIS, South Africa, Asia, Latin America & the Caribbean. Earlier
this year, Dr. Reddy’s entered the UK consumer health market with
the launch of the allergy medication Histallay. With increasing
presence in consumer health and OTC in global markets, the company
has been strengthening its capabilities in brand-building,
marketing, digital and analytics, including exploring e-commerce
partnerships. The latest proposed acquisition of Nicotinell and
related portfolio gives Dr. Reddy’s a strong footprint in Europe as
well as other global markets, complementing and building on its
existing global presence and capabilities.
Erez Israeli, Chief Executive Officer of Dr. Reddy’s,
said: “We see the acquisition of this global portfolio of
consumer healthcare products led by the global brand Nicotinell as
a logical extension of our efforts in consumer healthcare OTC in
recent years, and of our purpose of ‘Good Health Can’t Wait’. We
have been steadily building our OTC presence in various markets and
investing in our capabilities. As a business, consumer healthcare
is a growing and sustainable business with favourable long-term
trends. The business to be acquired from Haleon has maintained
steady sales and strong profitability over the years. The portfolio
is attractive for its customer loyalty, its global nature, and the
access it provides to key customers. We believe we can unlock more
value, grow the portfolio further, and increase consumer access
around the world to these global brands. Given these advantages, it
is the ideal anchor around which to build a larger global OTC
platform.”
About Dr. Reddy’s: Dr. Reddy’s Laboratories Ltd. (BSE:
500124, NSE: DRREDDY, NYSE: RDY, NSEIFSC: DRREDDY) is a global
pharmaceutical company headquartered in Hyderabad, India.
Established in 1984, we are committed to providing access to
affordable and innovative medicines. Driven by our purpose of ‘Good
Health Can’t Wait’, we offer a portfolio of products and services
including APIs, generics, branded generics, biosimilars and OTC.
Our major therapeutic areas of focus are gastrointestinal,
cardiovascular, diabetology, oncology, pain management and
dermatology. Our major markets include – USA, India, Russia &
CIS countries, China, Brazil and Europe. As a company with a
history of deep science that has led to several industry firsts, we
continue to plan ahead and invest in businesses of the future. As
an early adopter of sustainability and ESG actions, we released our
first Sustainability Report in 2004. Our current ESG goals aim to
set the bar high in environmental stewardship; access and
affordability for patients; diversity; and governance. For more
information, log on to: www.drreddys.com.
About Haleon: Haleon (LSE /NYSE: HLN) is a global leader
in consumer health, with a purpose to deliver better everyday
health with humanity. Haleon’s product portfolio spans five major
categories – Oral Health, Pain Relief, Respiratory Health,
Digestive Health and Other, and Vitamins, Minerals and Supplements
(VMS). Its long-standing brands – such as Advil, Sensodyne,
Panadol, Voltaren, Theraflu, Otrivin, Polident, parodontax and
Centrum – are built on trusted science, innovation and deep human
understanding. For more information, please visit
www.haleon.com.
Disclaimer: This press release may include statements of future
expectations and other forward-looking statements that are based on
the management’s current views and assumptions and involve known or
unknown risks and uncertainties that could cause actual results,
performance or events to differ materially from those expressed or
implied in such statements. In addition to statements which are
forward-looking by reason of context, the words "may", "will",
"should", "expects", "plans", "intends", "anticipates", "believes",
"estimates", "predicts", "potential", or "continue" and similar
expressions identify forward-looking statements. Actual results,
performance or events may differ materially from those in such
statements due to without limitation, (i) general economic
conditions such as performance of financial markets, credit
defaults , currency exchange rates, interest rates, persistency
levels and frequency / severity of insured loss events, (ii)
mortality and morbidity levels and trends, (iii) changing levels of
competition and general competitive factors, (iv) changes in laws
and regulations and in the policies of central banks and/or
governments, (v) the impact of acquisitions or reorganization,
including related integration issues, and (vi) the susceptibility
of our industry and the markets addressed by our, and our
customers’, products and services to economic downturns as a result
of natural disasters, epidemics, pandemics or other widespread
illness, including coronavirus (or COVID-19), and (vii) other risks
and uncertainties identified in our public filings with the
Securities and Exchange Commission, including those listed under
the "Risk Factors" and "Forward-Looking Statements" sections of our
Annual Report on Form 20-F for the year ended March 31, 2024. The
company assumes no obligation to update any information contained
herein.
______________________ 1 Based on 2022 Retail Sales Value 2
Nicholas Hall DB6 database 2023 (definition of global brands – sold
in at least 5 countries / 2 regions) 3
https://www.who.int/news/item/05-11-2021-two-new-tobacco-cessation-medicines-added-to-the-who-essential-medicines-list#:~:text=On%201%20October%202021%2C%20the,wish%20to%20stop%20using%20tobacco.
4 WHO Model List of Essential Medicines 2023 -
https://www.who.int/publications/i/item/WHO-MHP-HPS-EML-2023.02 5
https://www.who.int/news/item/10-07-2020-who-and-partners-to-help-more-than-1-billion-people-quit-tobacco-to-reduce-risk-of-covid-19#:~:text=The%20project%20gives%20people%20free,personalized%20plan%20to%20quit%20tobacco.
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version on businesswire.com: https://www.businesswire.com/news/home/20240626898799/en/
INVESTOR RELATIONS RICHA PERIWAL richaperiwal@drreddys.com
MEDIA RELATIONS USHA IYER USHAIYER@DRREDDYS.COM
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