By Kelly Crow
Few collectors buy art with the single-minded focus of Leslie
Wexner, a Columbus, Ohio, retailing billionaire who has over the
past four decades whittled his once-varied art holdings down to
primarily works by a single artist: Pablo Picasso.
Mr. Wexner, the 76-year-old founder and chief executive of L
Brands, formerly Limited Brands, earned a reputation in the 1970s
and 1980s as one of the country's top collectors of Franz Kline,
Mark Rothko, Jean Dubuffet and Willem de Kooning; he still owns de
Kooning's seminal "Pink Lady." But at one point, Mr. Wexner had an
epiphany: He said he realized that no other 20th-century artist had
influenced art history to the same degree as Picasso, and as a
result, Mr. Wexner began "trading out" his larger roster and
collecting Picasso in-depth.
The reasons behind Mr. Wexner's one-man metamorphosis will be
explored in "Transfigurations: Modern Masters from the Wexner
Family Collection," an exhibit set to open this fall, coinciding
with the 25th anniversary of Columbus's Wexner Center for the Arts,
named for Mr. Wexner's father, Harry. The show, which opens Sept.
21, will include examples by a handful of other artists remaining
in Mr. Wexner's collection, including Alberto Giacometti, Jean
Dubuffet and his wife Abigail's favorite artist, Susan
Rothenberg--but the bulk of the show will focus, like them, on
Picasso.
Recently, Mr. Wexner agreed to discuss the winnowing. Below, an
edited transcript:
"When I was a kid, I could draw reasonably well, but my mother
said she would only agree to let me study art if I would also take
piano, so we stalemated. I never got art lessons.
Then in the early 1970s, Alfred Taubman, the landlord for some
of my stores, and I got into an argument about leases, and he
invited me to Detroit to debate it out in his office. Then he
invited me to have lunch at his house, and that was the first time
I saw art in a private home. It never occurred to me that people
lived with significant art. Al suggested I start going to galleries
and museums to see what appealed to me. That was daunting.
What I responded to first was the New York School, the abstract
artists of the 1940s and 1950s. The Old Masters just seemed old,
but the colors and expression of the New York School were
interesting to me. So during the first 10 years, I built a
reasonable collection of Rothko, Kline and artists of that ilk. I
bought a large Henry Moore single figure and a cubist Georges
Braque. I lived with different things, René Magritte, Joan Miró. I
was experimenting, but the collection felt adrift.
Then one day in the early 1980s, I went to an art fair in
Chicago and saw a Picasso drawing. It was a 1920s picture of a
seated woman; it was just remarkably moving and very different than
the New York School and the abstract things I'd been buying. That
was transformational for me because it started me in a very
different way. I started looking closer at Picasso's work. My
feeling was, and still is, that when you look at Picasso, you
realize that he was the true founder of modern and contemporary
art. That idea intrigued me. I was also taken by how often he
reinvented himself. Picasso was classically trained, but he used
his imagination to shift from the representational styles of the
Old Masters to something new and authentic. His bandwidth of
creativity outmatched all artists who came after him. I made a
conscious decision to follow him.
I still own some Giacometti, because he is a disciple of Picasso
in a different form, and Jean Dubuffet as well. Once when I was in
London in my 30s, I was walking down Bond Street, and there was a
crowd around an art show. I went in, and the paintings were so
good. The prices were $10,000 to $20,000, which was a hell of a lot
of money to me back then, and a man told me they were already sold,
so I didn't get one. The artist was Francis Bacon. I had no idea
who he was at the time, but I knew he was extraordinary.
Picasso still wins, though. Without Picasso, there wouldn't have
been a Bacon. I'm sure of that."
Write to Kelly Crow at kelly.crow@wsj.com
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