BEVERLY HILLS, Calif.,
Dec. 21, 2021 /PRNewswire/ --
Catching pop radio fire with her latest infectious single, the
female empowerment anthem "Pleasure is Mine," independent pop
singer/songwriter Alya pulled off a dynamic double coup the week of
November 23.
In addition to tying Adele's latest release "Oh My God" with
Most Adds (12) on the Mainstream Top 40 Most Added section of the
Billboard Pop Airplay/Mainstream Top 100 National Airplay chart,
the multi-talented performer made history as the first Russian born
artist ever to hit the chart.
Inspired by her native Slavic mythology, allegories and
metaphors – including numerous references to rushing water, waves
and rushing rivers – the sensual and sultry, subtly exotic and
richly symphonic song was written by Alya and produced by Grammy,
Emmy and Dove Award winning engineer/producer Bill Schnee, who has worked with everyone from
Steely Dan and Chicago to
Natalie Cole and Whitney Houston throughout his five decade
career.
Released September 17, "Pleasure
is Mine" is the follow-up single to Alya's breakthrough single
"American Beauty" (also produced by Schnee), which generated nearly
500,000 Spotify streams and whose dance remix by Dave Aude (Grammy winner for his remix of
"Uptown Funk") reached #16 on Billboard's Hot Dance/Electronica
Club Songs chart in only two weeks.
"Though the imagery of 'Pleasure is Mine' is rooted in my Slavic
culture, I am grateful that the song is connecting with people in
so many unique ways," Alya says. "During the pandemic when so many
were isolated, people had the opportunity to be more introspective
about who they are and what they want to do with their lives. At
heart, it's a song about understanding who you are and staying true
to yourself. There are a lot of stereotypes about Russian women and
I hope that the song serves to broaden people's understanding a bit
and explain femininity from our perspective, using lifegiving water
imagery so many can relate to.
"The message of the song comes to life with music that also taps
into my Russian heritage with the exotic and orchestral sounds,"
she adds. "The title is all about female empowerment and the way
the expression of femininity can lead to people feeling pleased
with themselves and their innermost truths."
The just released video for "Pleasure is Mine" features exotic
dancers in a desert near the wreckage of a recently crashed
airplane. The earthy yet sexy, eye-popping costumes were designed
by fashion stylist Tara Swennen,
whose clients have included Kristen
Stewart, Matthew McConaughey
and Allison Janney, in addition to
campaigns with Chanel, Ralph Lauren,
Target and Netflix. The clip received over 14,000 views the day it
dropped.
On December 10, Alya will be
releasing a beautiful acoustic version of "Pleasure is Mine,"
which, the singer says, "will open up new, rich, tasteful and
aristocratic dimensions of the song," allowing listeners to connect
with the message in a whole new, deeper way.
Connecting the theme of "Pleasure Is Mine" with her life journey
as a global citizen, Alya created the Beautiful Journey series, now
available on alyamichelson.org. It offers a mix of written,
podcast, and video interviews that focus on the lessons that brave,
beautiful, generous women have learned while building lives in a
new homeland. Alya is currently working on the follow-up album to
her 2019 debut collection Ten Years of Solitude, which will be
fully devoted to her Slavic culture, as she continues to climb the
pop charts.
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SOURCE MVA Productions
