TELUS International Launches Experts Engine to Provide Highly Accurate, Predictably Faster and Cost-optimized Training Data for Generative AI Models
December 13 2023 - 5:45AM
Business Wire
New experts-on-demand sourcing capability
algorithmically matches human expertise to a wide range of data
creation, collection, annotation and validation tasks for GenAI
TELUS International (NYSE and TSX: TIXT), a leading digital
customer experience innovator that designs, builds and delivers
next-generation solutions, including artificial intelligence (AI)
and content moderation, today announced the launch of Experts
Engine, a fully-managed, tech-enabled experts-on-demand sourcing
solution for generative AI (GenAI) model builders. Experts Engine
programmatically matches human expertise to GenAI tasks such as
data creation, collection, annotation and validation to more
quickly, accurately and cost-effectively generate high-quality
training datasets at scale for the most demanding foundation
models, including large language models (LLMs).
Experts Engine is part of TELUS International’s end-to-end AI
Data Platform that also includes task execution platforms and
project and people management tools. The foundation of Experts
Engine is a proprietary machine learning (ML) model that thoroughly
profiles the domain expertise and proficiency, education level and
availability of the more than one million contributors in the
company’s diverse global AI Community, as well as the subject
matter, complexity and sensitivity of GenAI tasks and task types.
Depending on customized project requirements, the model
algorithmically matches the tasks to be performed to the best
qualified individuals and assigns the correct quality control
workflows. For large-scale data projects, this eliminates the
over-allocation of expertise to more common tasks by ensuring the
right contributors are working on the right tasks at all given
times.
“GenAI is continuously enriched today with evolving training
data using new sources, human-tuned datasets, model evaluation and
reinforcement learning techniques. This training data is paramount
in defining the quality, alignment and safety of models, which is
why we have enhanced our homegrown AI Data Platform with Experts
Engine to address more complex and customized dataset
requirements,” said Siddharth Mall, Vice president, Product for
TELUS International AI Data Solutions. “As an innovator and leading
global provider, we have always provided our clients with
differentiated, value-added data solutions that are cost-efficient
and procured responsibly. With today’s launch of Experts Engine, we
are taking another significant step forward in our ability to solve
key challenges that clients often struggle with when fine-tuning
their models at scale by seamlessly combining automation for speed
and efficiency and human perspective for quality and reliability.
This ultimately mitigates bias and guides models toward safe and
inclusive content for use cases spanning all applications and
industries.”
Experts Engine: a sophisticated solution supercharged by
human evaluation
TELUS International’s diverse global AI Community of
contributors is at the heart of its Experts Engine solution
architecture, and ability to handle all data types across 500+
languages and dialects. With wide-ranging fields of expertise
across all topics and task types, these individuals represent a
broad range of demographics, geographies, education levels and
cultural backgrounds in order to meet the most stringent
requirements for GenAI model alignment and safety, such as prompt
engineering, supervised fine-tuning (SFT), reinforcement learning
from human feedback (RLHF) implementation, and other
human-in-the-loop processes.
The company’s pool of experts has been purpose built to handle
large volumes and numerous task types efficiently, and to be agile,
offering a variety of workforce models, including community,
in-facility and hybrid on-demand. TELUS International actively
engages, manages and monitors members of its AI Community to ensure
they are always-ready to take on new tasks, investing in
up-skilling and learning and development programs for many
contributors.
TELUS International is a global industry leader
TELUS International was recently named a Leader in the IDC
MarketScape: Worldwide Data Labeling Software 2023 Vendor
Assessment that evaluated vendors offering data labeling software
technologies and capabilities.
With over 18 years of industry experience, TELUS International
AI Data Solutions provides a best-in-class end-to-end solution for
high-quality AI training data creation, collection, annotation and
validation. Partner with our AI Data Solutions experts to customize
the exact project to advance your ML needs. Let’s connect.
About TELUS International
TELUS International (NYSE & TSX: TIXT) designs, builds and
delivers next-generation digital solutions to enhance the customer
experience (CX) for global and disruptive brands. The company’s
services support the full lifecycle of its clients’ digital
transformation journeys, enabling them to more quickly embrace
next-generation digital technologies to deliver better business
outcomes. TELUS International’s integrated solutions span digital
strategy, innovation, consulting and design, IT lifecycle including
managed solutions, intelligent automation and end-to-end AI data
solutions including computer vision capabilities, as well as
omnichannel CX and trust and safety solutions including content
moderation. Fueling all stages of company growth, TELUS
International partners with brands across strategic industry
verticals, including tech and games, communications and media,
ecommerce and fintech, banking, financial services and insurance,
healthcare, and others.
TELUS International’s unique caring culture promotes diversity
and inclusivity through its policies, team member resource groups
and workshops, and equal employment opportunity hiring practices
across the regions where it operates. Since 2007, the company has
positively impacted the lives of more than 1.2 million citizens
around the world, building stronger communities and helping those
in need through large-scale volunteer events and charitable giving.
Five TELUS International Community Boards have provided $5.4
million in funding to grassroots charitable organizations since
2011. Learn more at: telusinternational.com.
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TELUS International Media Relations Ali Wilson (604)
328-7093 media.relations@telusinternational.com
TELUS International Investor Relations Jason Mayr (604)
695-3455 ir@telusinternational.com
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