BEIJING, April 23, 2012 /PRNewswire-Asia/ -- Youku
Inc. (NYSE:YOKU), China's leading
Internet television company ("Youku"), recently signed an exclusive
deal with CBS Studios International to bring two seasons of each
series of the popular shows "Survivor" and "America's Next Top
Model" to Youku's platform. The new agreement builds on Youku's
previous relationship with CBS and makes Youku China's first video
site to license "Survivor."
"America's Next Top Model" and "Survivor" began "airing" on
Youku's platform on February 16 and
March 1, respectively. New episodes
are posted every Thursday, keeping Chinese viewers of the show
synchronized with their US counterparts.
"We're excited to offer our viewers top shows from CBS Studios
International on an advertising-supported basis." said Sunny Xiangyang Zhu, Youku's Chief Editor. "This
exclusive arrangement builds on the foundation of our relationship
with CBS, which we look forward to maintaining and deepening in the
future."
Youku began offering "America's Next Top Model" last year. Since
then, Internet users have viewed episodes of the show more than 15
million times. Youku has signed deals to license content from a
number of major international film and TV studios. Recent licensing
agreements have covered rights to content from studios including
Lionsgate, 20th Century Fox, South Korean broadcaster MBC, Disney,
Paramount, Dreamworks, and Warner Bros.
About Youku
Youku Inc. is China's leading
Internet television company. Our Internet television platform
enables users to search, view and share high-quality video content
quickly and easily across multiple devices. Youku, which stands for
"what's best and what's cool" in Chinese, is the most recognized
online video brand in China.
Youku's American depositary shares, each representing 18 of our
Class A ordinary shares, are traded on NYSE under the symbol
"YOKU."
For more information, please contact:
Media Relations:
Jean Shao
Director, International Communications
Youku Inc.
Tel: +86-10-5885-1881 x7128
Email: shaodan@youku.com
Investor Relations:
Ryan Cheung
Corporate Finance Director
Youku Inc.
Tel: +86-10-5885-1881 x6090
Email: ryan.cheung@youku.com
SOURCE Youku Inc.