Choice Hotels Travelers Now Able to Redeem Choice Privileges Points for Music Downloads
November 09 2009 - 9:00AM
PR Newswire (US)
Worldwide Lodging Franchisor Offers Hip Digital Media, Inc. Online
Music Store to its Rewards Program Members SILVER SPRING, Md. and
VANCOUVER, Nov. 9 /PRNewswire-FirstCall/ -- Free hotel nights. Free
airline miles. Free retail gift cards. And now, free music
downloads too! The latest redemption option from Choice Privileges,
the rewards program from Choice Hotels International, Inc.
(NYSE:CHH), gives its members the ability to redeem points earned
from qualifying hotel stays for free music downloads. Thanks to a
recent agreement with Hip Digital Media, Inc., members of the
Choice Privileges rewards program from Choice Hotels will now be
able to redeem 16,000 Choice Privileges points for a music download
package of 50 songs at choiceprivilegesmusicstore.com. The new
online Choice Privileges Music Store features millions of
downloadable tracks from numerous top recording artists. "With our
new Choice Privileges Music Store, we're able to offer yet another
valuable addition for our members to our program's many redemption
options," said Gregory Brown, vice president of Choice Privileges
for Choice Hotels. "This is a wonderful way for us to give back to
our customers and provide them with a great added value." Utilizing
the innovative and state-of-the-art new digital music engine
technology from Hip Digital, the Choice Privileges Music Store
works to give online users live, real time access to redeem their
Choice Privileges points for music downloads, thanks to Hip
Digital's pin acquisition services. "The recent launch of our
Digital Music Engine allows us to integrate our user-friendly
downloadable music services into any website, such as the new
online Choice Privileges music store," said Baris Karadogan, chief
executive officer for Hip Digital Media, Inc. "This is a great
example of our collective on-going commitment to developing
experiential programs that are engaging to consumers." Membership
in the Choice Privileges rewards program is free and offers guests
the chance to earn points towards free nights, airline miles,
retail gift cards and more while staying at any Choice Hotels brand
property throughout the U.S. (including Hawaii), Canada, Europe,
Mexico, Australasia and the Caribbean.* For more information, visit
http://www.choiceprivileges.com/. About Hip Digital Hip Digital
Media is a leading global Digital Music Company. Hip Digital Media
brings together music, brands and consumers through custom built
technology, including the Hip Digital Music Engine (DME) and
(PACE(TM)), its Content Management System. Hip Digital technology
allows our customers to leverage the power of music to achieve
their marketing and sales goals. Our customers are Fortune 500
brands, rewards programs, retailers and online media companies. For
more information please visit: http://www.hipdigitalmedia.com/.
About Choice Hotels Choice Hotels International, Inc. franchises
more than 6,000 hotels, representing more than 485,000 rooms in the
United States and more than 35 other countries and territories. As
of September 30, 2009, more than 700 hotels are under construction,
awaiting conversion or approved for development in the United
States, representing more than 59,000 rooms, and more than 100
hotels, representing approximately 9,400 rooms, are under
construction, awaiting conversion or approved for development in
more than 20 other countries and territories. The company's Comfort
Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites,
MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and
Rodeway Inn brands serve guests worldwide. In addition, via its
Ascend Collection membership program, travelers in the United
States and the Caribbean have upscale lodging options at historic,
boutique and unique hotels. Additional corporate information may be
found on the Choice Hotels International, Inc. Web site, which may
be accessed at http://www.choicehotels.com/. Choice Hotels, Choice
Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep
Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended
Stay Hotel, Econo Lodge, Rodeway Inn and Ascend Collection are
proprietary trademarks and service marks of Choice Hotels
International. 2009 Choice Hotels International, Inc. All rights
reserved. *Excluding: Denmark, Estonia, Finland, Iceland, Latvia,
Lithuania, Norway and Sweden. Including Australia, New Zealand,
Singapore, Papua New Guinea and Fiji. DATASOURCE: Choice Hotels
International, Inc. CONTACT: Rocco Loverro of Choice Hotels,
+1-301-592-6719, ; or Josh Gertz of Hip Digital, +1-404-705-8885,
Web Site: http://www.choicehotels.com/
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