Help the Environment and Get an IKEA Gift Card in the Process
April 25 2007 - 1:00PM
PR Newswire (US)
DETROIT, April 25 /PRNewswire/ -- How would you like to help
improve the environment, and get a free IKEA gift card at the same
time? Then head over to the IKEA store in Canton this Friday and
Saturday and sign up for DTE Energy's new GreenCurrents renewable
energy program. GreenCurrents is a new voluntary program that gives
DTE Energy's 2.2 million electric customers the option of choosing
renewable energy created from the wind, sun, water, biomass and
other environmentally friendly sources. "Every customer who signs
up for GreenCurrents will cause clean, renewable energy to be
generated on their behalf," said Trevor Lauer, vice president of
marketing for DTE Energy. "For just a few dollars a month,
customers can help improve the environment, support the development
of renewable energy projects in Michigan and help us meet the
electricity demands of the state without sacrificing the needs of
future generations." "This Friday and Saturday, in celebration of
Arbor Day, we're offering customers who sign up for GreenCurrents
at our display at IKEA a $10 gift card good for any purchase in the
store." Under the GreenCurrents program, DTE Energy electric
customers can select a renewable energy option that best fits their
budget. For $2.50 a month, residential customers can purchase a
block of 100 kilowatt-hours of renewable energy, which represents
about 15-20 percent of a typical home's monthly electric usage.
Customers can also choose to match 100 percent of their home's
electricity consumption with renewable resources for an additional
cost of two cents per kilowatt-hour -- or about $10 to $15 per
month for a typical household. Business customers can purchase a
1,000 kilowatt hour block of green energy for $20 a month -- or
match all of their electricity usage with renewable power for an
additional cost of two cents per kilowatt hour. "Currently,
renewable energy facilities are more costly to build, operate and
maintain than conventional sources of electricity," Lauer said.
"But as customers step forward and embrace renewable energy, demand
will grow, more alternative energy facilities will be brought on
line and costs should begin to come down. "We are very happy and
excited to be offering the GreenCurrents program, and we look
forward to partnering with our customers to create a cleaner,
healthier environment for tomorrow." Look for the DTE Energy
display at IKEA Friday and Saturday, April 27 and 28, between 9
a.m. and 6 p.m. IKEA is located at 41640 Ford Road in Canton, just
west of I-275. Additional information on the GreenCurrents program
is available at http://www.greencurrents.com/, or by calling (866)
207-6955. DATASOURCE: DTE Energy CONTACT: Len Singer,
+1-313-235-8809, or Lorie N. Kessler, +1-313-235-8807, both of DTE
Energy Web site: http://www.dteenergy.com/
http://www.greencurrents.com/
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