Arby's(R) New Chicken Salad is Uniquely Market Fresh(R)
July 07 2004 - 10:53AM
PR Newswire (US)
Arby's(R) New Chicken Salad is Uniquely Market Fresh(R) FT.
LAUDERDALE, Fla., July 7 /PRNewswire/ -- Roll out the blanket and
load up the picnic basket with the perfect summer escape meal from
Arby's! Arby's new Market Fresh(R) Chicken Salad is a delicious
combination of diced grilled chicken breast, diced crisp celery,
chopped toasted pecans, sliced red grapes and diced apples, blended
with mayonnaise. (Photo: NewsCom:
http://www.newscom.com/cgi-bin/prnh/20040707/CLW029 ) "Our unique
tasting deli-style Chicken Salad expands our Market Fresh line,
giving customers yet another new Arby's menu option," said Doug
Benham, President and CEO of Arby's, Inc. "Arby's is bringing this
American classic to the drive-thru, convenient to pick up for a
sunny afternoon in the park." The fresh ingredients and
made-to-order preparation gives Arby's Market Fresh Chicken Salad a
premium taste not usually associated with fast food. This American
classic is available served with green leaf lettuce between two
pieces of toasted honey wheat bread, in a whole-grain wheat
tortilla wrap, or served chilled in a bowl atop a bed of lettuce,
giving Arby's customers more great-tasting options. The exciting
flavors and tastes of the Market Fresh line bring Arby's customers
premium options unique in the fast food industry. Launched in May
2001 with deli-style Market Fresh Sandwiches, Arby's continues to
build its Market Fresh line through new menu items that provide
great tasting options with high-quality, fresh ingredients to
customers. Arby's Market Fresh line now includes six Market Fresh
Sandwiches, four Market Fresh Salads and five Market Fresh Wraps.
Customers with specific dietary requirements, such as low
carbohydrate intake, low sodium or managed caloric intake, should
be able to meet those requirements with Arby's expanded Market
Fresh line. All items in the Market Fresh line can be customized to
meet these needs whether ordered for in-restaurant dining or from
drive-thru service. Arby's(R) strives to be an innovative
restaurant company, bringing customers fresh and unique tasting
food, and providing growth opportunities for our business partners.
As of June 1, 2004, Arby's serves 3,477 franchised restaurants in
48 states and five countries, providing strategic vision and menu
innovation. Arby's, LLC, is a subsidiary of Triarc Companies, Inc.
(NYSE: TRY; TRY.B). Brands under the Triarc Restaurant Group
umbrella are Arby's, Pasta Connection(R) and T.J. Cinnamons(R).
Learn more about Arby's unique tastes and franchising opportunities
at http://www.arbys.com/ .
http://www.newscom.com/cgi-bin/prnh/20040707/CLW029 DATASOURCE:
Arby's, LLC CONTACT: Barbara Schwartzman of Arby's, LLC,
+1-954-351-5106, or ; or Brooke Wilson of Weber Shandwick
Worldwide, +1-404-266-7572, or , for Arby's Web site:
http://www.arbys.com/
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