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Strategic Rare Earth Metals, Inc. (OTC Markets:SREH) announced today that the company recently had a change in upper management and a renewed focus on restoring shareholder value.

Strategic Rare Earth Metals, Inc. recently appointed Bill Schaefer as President of the Company. Mr. Schaefer brings to the Company a unique combination of both operational business talent coupled with keen knowledge and understanding of the public markets.

Bill Schaefer, newly appointed President of Strategic Rare Earth Metals, Inc., stated, "I am very pleased and extremely excited about the opportunities that lay ahead for the Company. We now have a Company that is well positioned with a very good capital structure in place for both the Company and its shareholders."

Mr. Schaefer further stated, "After having completed the Company's recent capital restructuring back in April of this year, while the Company has fully accounted for a float of 315,700,000 common shares, we believe and would estimate that the actual tradable float to be closer to around 255,000,000 common shares. The Company is very mindful of preserving shareholders' value and it is my intention as the newly appointed president of the Company to be a good steward for both the Company and its shareholders."

Company management looks forward to providing additional insight into corporate strategy and further updates in the near term.

About Strategic Rare Earth Metals, Inc. (OTC Markets:SREH) – Strategic Rare Earth Metals, Inc. is a publicly traded company trading on the OTC Markets under the symbol SREH. For more information about Strategic Rare Earth Metals, Inc., please visit the Company's website at http://www.srehholdings.com

Forward-Looking Statement

Any statements made in this press release which are not historical facts contain certain forward-looking statements, as such term is defined in the Private Security Litigation Reform Act of 1995, concerning potential developments affecting the business, prospects, financial condition and other aspects of the company to which this release pertains. The actual results of the specific items described in this release, and the company's operations generally, may differ materially from what is projected in such forward-looking statements. Although such statements are based upon the best judgments of management of the company as of the date of this release, significant deviations in magnitude, timing and other factors may result from business risks and uncertainties and other factors, many of which are beyond the control of the company. The company disclaims any obligation to update information contained in any forward-looking statement. This press release shall not be deemed a general solicitation. 

CONTACT: Bill Schaefer, President
         562-453-7643