Tustin, CA - September 10, 2014 - InvestorsHub NewsWire
- Freeze Tag (OTC: FRZT), a leading creator of
mobile social games, today announced that it has selected HighWater Group as its marketing and PR agency to
support the launch of its anxiously awaited free-to-play mobile
game, Party Animals: Dance
Battle.
“The app space is incredibly competitive and you need a savvy,
integrated program to gain lift above the competitive din,” said
Craig Holland, CEO, for Freeze Tag, Inc. “HighWater Group has
the proven expertise within the mobile sector to help us gain
traction with players.”
The collaborative partnership pairs the creative and interactive
vision of Freeze Tag with the marketing and publicity acumen of
HighWater Group. The integrated team is supported by an
advanced set of metrics able to maximize monetization and player
enjoyment while minimizing game disruption.
Set for a world-wide launch next month across iOS and Android
app stores, Party Animals: Dance Battle is a fast-paced,
multiplayer action game where battles are done on the dance
floor.
About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile social games
that are fun and engaging for all ages. Based on a free-to-play
business model that has propelled games like Candy Crush Saga to
worldwide success, we employ state-of-the-art data analytics and
proprietary technology to dynamically optimize the gaming
experience for revenue generation. Players can download and enjoy
our games for free, or they can purchase virtual items and
additional features within the game to increase the fun factor. Our
games encourage players to compete and engage with their friends on
major social networks such as Facebook and Twitter. Founded by
gaming industry veterans, Freeze Tag has launched several
successful mobile games including the number one hit series
Victorian Mysteries® and Unsolved Mystery Club®, as well as digital
entertainment like Etch A Sketch®. Freeze Tag games have been
downloaded millions of times on the Apple, Amazon and Google app
stores.
Safe Harbor Notice
Certain statements contained herein are "forward-looking
statements" (as defined in the Private Securities Litigation Reform
Act of 1995). Freeze Tag, Inc. cautions that statements made in
this news release constitute forward-looking statements and makes
no guarantee of future performance. Forward-looking statements are
based on estimates and opinions of management at the time
statements are made. These statements may address issues that
involve significant risks, uncertainties, estimates and assumptions
made by management. Actual results could differ materially from
current projections or implied results. Freeze Tag, Inc. undertakes
no obligation to revise these statements following the date of this
news release.
Contact: info@freezetag.com
714-210-3850 x26