TOKYO, May 11, 2016 /PRNewswire/ -- Nippon Telegraph and
Telephone Corporation (NTT), Nippon Telegraph and Telephone East
Corporation (NTT East) and Nippon Telegraph and Telephone West
Corporation (NTT West) have entered into an agreement to become
global partners with International Triathlon Union (ITU) and Japan
Triathlon Union (JTU) to support the ITU World Triathlon Series
(WTS) and other events.
NTT Group (the above three companies and others; see Appendix
for details,
http://prw.kyodonews.jp/prwfile/release/M103813/201605110493/_prw_OA1fl_0fpUeklA.pdf),
in cooperation with ITU and JTU, will begin providing distribution
of images of the Elite Paratriathlon race, a competition of top
athletes with disabilities, and official triathlon related smart
phone apps, beginning with WTS Yokohama 2016 (scheduled for
May 14 - 15, 2016) and continuing
with future races, while developing a race data tracking system. In
this way, NTT Group aims to enhance convenience for competitors and
spectators alike, while considerably improving the charm of
firsthand experience in watching races. The overall aim is to
further increase the value of triathlon events.
I. Providing Digital Tools for the ITU World Triathlon Series
(WTS)
NTT Group will provide digital tools for participating
triathletes, spectators and organizers of WTS and other events, by
fully utilizing its own ICT technologies and service
infrastructures in Japan and
worldwide.
1. Provision of digital tools at WTS Yokohama 2016
(1) Distribution Service of Live Video of Triathlon Events
Race footage of Elite
Paratriathlon races will be distributed live via the Internet. The
distributed images can be viewed on the JTU official
website and via the Triathlon Official Smartphone App.
Contact: NTT East
(supported by NTT Plala Inc. and NTT Electronics
Corporation)
Date: May
14, 2016
(2) Triathlon Official Smartphone App
This app is designed for general,
non-elite triathlon competitors known as "Age Groupers." It is
equipped with a function suitable for preparing for races,
including a cumulative recording system of individual
training and diets, an automatic ranking system for individual
results, and more. In addition, the app provides information about
triathlon events plus tourist attractions in Japan.
Contact: NTT Advertising, Inc.
(NTT Ad.)
Date: Scheduled for May 9, 2016 (Details to be released in
mid-July)
Sample Images of Triathlon
Official Smartphone App
(Image1:
http://prw.kyodonews.jp/prwfile/release/M103813/201605110493/_prw_OI1im_dmy7CuG0.png)
(Image2:
http://prw.kyodonews.jp/prwfile/release/M103813/201605110493/_prw_OI2im_zdGG5DX5.png)
(Image3:
http://prw.kyodonews.jp/prwfile/release/M103813/201605110493/_prw_OI3im_0I82u5f5.png)
(3) Triathlon Event Operation Support Service IMADOKO+ (Live
Positioning Service)
IMADOKO+ ensures smooth event
operations by providing easy-to-see map display information
indicating the state of activities and locations of staff
members.
Contact: NTT West (Original
supplier: NTT Smart Connect)
Dates: May
14 and 15, 2016
2. Provision of Digital Tools for Future Events are
Scheduled
LIVE Tracking Service
By gathering ongoing information including the location and the
speed from a device that triathletes will wear during races, an
unprecedented experience will be offered to competitors,
spectators, and organizers alike, in order to enhance the
dynamism of Triathlon races and events as a whole. The LIVE
Tracking Service is being developed based on a digital service
that Dimension Data, an NTT Group Company, provided at Tour
de France 2015.
Contact: Dimension Data, NTT
Communications
Note for Reference: Footage from
Tour de France 2015:
https://www.youtube.com/watch?v=4eaPaUC9aWs
II. Sponsorship for ITU WTS
NTT East and NTT West have been supporting triathlon events in
Japan and the country's National
Triathlon Team since 1990. From April
1 of this year the companies began serving as an ITU global
partner in the co-sponsorship of WTS, ASTC Asian Triathlon events
and the ITU Long Distance Triathlon World Championship. The aim is
to further develop the sport of triathlon at the global level,
expand NTT Group's branding exposure in overseas markets, and
contribute to sports overall by utilizing proprietary ICT
knowhow.
Testimonials:
Marisol Casado, President of
ITU
"NTT Group and ITU have enjoyed building a good relationship on
our common goal to further develop the sport. I am confident that
their sponsorship will assist us in taking triathlon to the next
level by enhancing information available to fans through their data
services."
Shin Otsuka, Director General and
CEO of JTU
"Our history of triathlon in Japan has been supported by NTT Group for a
long time, but we will not rely on what we have achieved; rather,
we will work even harder to develop our sport of triathlon by
making the best use of ICT capabilities so that more and more
people can enjoy triathlon."
To view the original version on PR Newswire,
visit:http://www.prnewswire.com/news-releases/ntt-group-sponsors-world-triathlon-series-and-provides-digital-tools-300266681.html
SOURCE International Triathlon Union (ITU); Japan Triathlon
Union (JTU); NTT Group