Winning Brands Expands Account Management for National Retailers
February 05 2010 - 5:00AM
PR Newswire (US)
- California Appointment Sharpens Focus to Meet National Account
Objectives - LOS ANGELES, Feb. 5 /PRNewswire-FirstCall/ -- Winning
Brands Corporation http://www.winningbrands.com/ (Pink Sheets:
WNBD; Frankfurt: WMU), manufacturer of cleaning sensation Winning
Colours Stain Remover is augmenting its national account management
capability with the appointment of Mr. Stephen Fantus to Key
Account Management for Winning Colours. Mr. Fantus has spent most
of the past decade with the WD-40 Company in various senior
management positions. These include Director of Strategic National
Accounts, Vice-President of Grocery Sales and Vice-President of
Mass & Drug Sales. Other business experience includes Johnson
& Johnson, Rayovac and Maxell. The appointment is effective
immediately and is based in Southern California where Mr. Fantus
resides. Key Account Management is a combination of business
development and account maintenance. Winning Brands CEO Eric Lehner
explains the implications for the company and the Winning Colours
brand. "As far as we are concerned, Winning Colours Stain Remover
is headed to become a household name in America. Winning Brands has
demonstrated unusual clarity of purpose in its actions as an
emerging enterprise. This realism includes the preparations
necessary to do business with America's largest retailers, not
merely desiring it. We already have arranged sufficient capacity to
manufacture for the national retail demand curve. We have recently
committed to launching national DRTV advertising in 2010, thus
introducing Winning Colours Stain Remover to Americans
coast-to-coast and building brand awareness. Now, with suitable
operational management being assembled, we are arranging that the
ensuing work with national retailers will be handled professionally
and in accordance with industry norms. We are creating the
conditions for success to be the natural outcome of our work.
People who follow Winning Brands will not be surprised, yet people
who are not familiar with the company may one day suddenly notice
that we have arrived on the national scene 'out of nowhere,'" Mr.
Lehner observes. Mr. Fantus adds, "My experience in a VP of Sales
role servicing many of the USA's largest retailers will provide a
solid foundation in working with Winning Brands Corporation.
Additionally, I have been responsible for placement and management
of products into multiple retail departments (hardware, household
products, general merchandise, pet, etc.) and trade classes
(grocery, mass merchandisers, drug, etc.). There is no doubt that
this is a great match for my role at Winning Brands. I have made
the career choice to focus on building success for an emerging
brand. This is my next great challenge in life. I know what it is
like for a product to become an American icon - and I love the
feeling. Winning Colours Stain Remover has what it takes. I am
going to help make it happen." Mr. Fantus' responsibilities will
include assessment and coordination of existing Winning Brands
national account activity in cooperation with Winning Brands'
existing sales team. ABOUT WINNING BRANDS CORPORATION: Winning
Brands Corporation is a manufacturer of advanced cleaning solutions
including its lead brand, Winning Colours Stain Remover. The
innovative stain remover and multi-cleaner is targeted to become
the world's favourite stain removing solution because of its
exceptional skin-friendliness, ease of use and versatility as
demonstrated on the social medial video posting site YouTube by
product fans across a range of drips, drops and disasters:
http://www.youtube.com/results?search_query=Winning+Colours+Stain+Remover&sear
ch_type=&aq=f. Additional brands include KIND Laundry Products,
CLEAN1 Spray, SMART Wet Cleaning Solutions and TrackMoist Dust
Suppressant to conserve water and improve performance at dirt race
tracks Certain statements in this news release that are not
historical facts are "forward-looking statements" within the
meaning of the Private Securities Litigation Reform Act of 1995.
Such statements may be identified by the use of words such as
"anticipate," "believe," "expect," "future," "may," "will,"
"would," "should," "plan," "projected," "intend," and similar
expressions. Such forward-looking statements involve known and
unknown risks, uncertainties and other factors that may cause the
actual results, performance or achievements of Winning Brands
Corporation (the Company) to be materially different from those
expressed or implied by such forward-looking statements. The
Company's future operating results are dependent upon many factors,
including but not limited to the Company's ability to: (i) obtain
sufficient capital or a strategic business arrangement to fund its
expansion plans; (ii) build the management and human resources and
infrastructure necessary to support the growth of its business; and
(iii) competitive factors and developments beyond the Company's
control. TrackMoist, KIND and CLEAN1 is a trademark of Niagara Mist
Marketing Ltd., subsidiary of Winning Brands Corporation. Winning
Colors/Winning Colours is a registered trademark of Niagara Mist
Marketing Ltd. SMART is a trademark of Solvent Free Solutions Inc.
PRODUCT INFORMATION: Winning Brands Corporation 11 Victoria Street,
Suite 220A, Barrie, Ontario, Canada L4N 6T3 (866) 722-3542 Stephen
Fantus, Key Account Manager INVESTOR RELATIONS: E & E
Communications Paul Knopick (949) 707-5365 DATASOURCE: Winning
Brands Corporation CONTACT: Stephen Fantus, Key Account Manager of
Winning Brands Corporation, ; or Investor Relations, Paul Knopick
of E & E Communications, +1-949-707-5365, , for Winning Brands
Corporation Web Site: http://www.winningbrands.com/
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