MSG Milestone Grp

 
TIDMMSG 
 
 
 
 
   MILESTONE GROUP PLC 
 
   ("Milestone" or the "Company") 
 
   Plan B signs to become an Ambassador and The Each One Teach One becomes 
a 
 
   Founding Partner of Milestone's Passion Project 
 
   Milestone, the AIM quoted (AIM: MSG) provider of digital media and 
technology solutions is pleased to announce the appointment of Ben Drew, 
also known as Plan B, as an Ambassador for the Passion Project, bringing 
with him The Each One Teach One Trust ("EOTO") initiative as a Founding 
Partner. 
 
   Milestone is in the process of engaging a number of key organisations 
and individuals to become Founding Partners and Ambassadors of the 
Passion Project. These Founding partners and Ambassadors will work with 
Milestone to collaborate and co-promote each other's initiatives and 
activities and co-produce key events. 
 
   The Passion Project uses a number of engagement methods to attract young 
people to the initiative that aims to help 16 - 24 year olds identify 
and develop their skills and passions into meaningful employment 
opportunities. 
 
   Ben Drew, primarily known as Plan B, is an English rapper, 
singer-songwriter, actor and film Director. After a troubled start in 
life, Ben is now a popular performer and inspiration for many young 
people with his talent recognised by key industry experts. Over his 
career he has won multiple awards, including the BRIT Award for Best 
British Male Solo Artist in 2011, as well as winning three Ivor Novello 
Awards, three MOBO Awards, three Q Awards and six UK Music Video Awards. 
Plan B has also built up an extensive fan-base with c. 8.9 million likes 
on Facebook and c. 462k followers on Twitter. As part of his role as an 
Ambassador, he will work with Milestone to promote the Passion Project 
through his social media networks. 
 
   In 2012, Plan B founded The Each One Teach One Trust ("EOTO"). EOTO is 
an innovative movement of dedicated groups whose aim is to help create 
opportunities and enable positive, long-term changes in the lives of 
young people. They work with inspiring individuals to give young people 
new skills to increase their confidence and improve their chances in 
life. This vision and ethos perfectly matches with the aims of the 
Passion Project and its existing Founding Partners resulting in Ben Drew 
bringing EOTO to the Project as a Founding Partner. 
 
   This new relationship offers an opportunity for extensive cross 
collaboration between Ben Drew, EOTO and the Passion Project which the 
Company believes will enhance both parties' ability to engage and 
deliver targeted events and programmes to young people. These activities 
are aimed at inspiring and educating young people, whilst developing a 
sustainable and scalable business model. 
 
   Deborah White, CEO, commented: 
 
   "We are delighted that Ben has chosen to come on board as an Ambassador 
for the Passion Project, bringing with him EOTO as a Founding Partner. 
By working together and using our individual talents and core skill sets 
we will collectively be able to help engage and inspire more young 
people to build a better future for themselves - we look forward to 
developing our shared vision." 
 
   For further information: 
 
 
 
 
Milestone Group PLC 
 Deborah White, Chief Executive                    Tel: 020 7929 7826 
 
Cairn Financial Advisers LLP, Nominated Adviser 
 Liam Murray / Avi Robinson                        Tel: 020 7148 7900 
 
Hybridan LLP, Broker 
 Claire Louise Noyce                               Tel: 020 3713 4581 
 
 
 
   This announcement is distributed by NASDAQ OMX Corporate Solutions on 
behalf of NASDAQ OMX Corporate Solutions clients. 
 
   The issuer of this announcement warrants that they are solely 
responsible for the content, accuracy and originality of the information 
contained therein. 
 
   Source: Milestone Group PLC via Globenewswire 
 
   HUG#1875340 
 
 
  http://www.milestonegroup.co.uk/ 
 

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