TIDMNEO 
 
 
Neovia Financial PLC 
28 January 2010 
 
? 
 
 
+---------------------------+---------------------------+---------------------------+ 
| Press release             |                           |     For immediate release | 
+---------------------------+---------------------------+---------------------------+ 
 
 
 
 
NEOVIA Announces Agreement With Online Gaming Giant 
SEGA Games Limited 
 
 
Thursday, 28th January 2010 - NEOVIA Financial Plc (LSE: NEO), the independent 
global online payments business, announces a major new contract with SEGA Games 
Limited for its leading online e-wallet NETELLER at IGE, London's largest annual 
gaming event. 
 
 
SEGA Games is a wholly owned subsidiary of the SEGA Corporation and has recently 
launched www.SEGAPoker.com 
and www.SEGACasino.com. These two large and prestigious gaming platforms now 
accept transactions from NETELLER's growing worldwide member base. 
 
 
NETELLER is the online cash account that consumers use to spend securely at 
merchants around the world. It also helps merchants overcome fraud and 
abandonment associated with traditional card payments as well as having built-in 
marketing tools to increase customer lifetime value. 
 
 
Using one of the most secure online payment methods available to make 
transactions online, SEGAPoker and SEGACasino users will now be able to transfer 
funds to and from their accounts using their NETELLER account. NETELLER allows a 
wide range of deposit options including major debit and credit cards plus major 
European local payment options. Users are able to manage their funds simply 
within their SEGAPoker and SEGACasino accounts in real time. 
 
 
A SEGA Games spokesperson commented, "We are very excited to have NEOVIA on 
board as a partner with SEGA Games. SEGA is one of the world's leading providers 
of online games and, for decades, has been one of the most trusted gaming 
conglomerates in the world. Having the NETELLER e-wallet gives our players the 
assurance that we are providing an experience they can enjoy with the confidence 
that their money is safe and secure." 
 
 
 "NEOVIA continues to capitalise on the remarkable growth of the online gaming 
market by providing trusted, secure and innovative payment services to one of 
the largest and best names in the industry, SEGA Games Ltd.", said Dan Starr, 
Executive Vice President of Sales, Marketing and Products at NEOVIA. 
 
 
www.SEGACasino.com and www.SEGAPoker.com feature an all-inclusive suite of 
gaming products. Some of the popular games include; Blackjack, Roulette, Texas 
Hold 'em, as well as customized SEGA branded slots as well as many others. 
Additionally, at SEGAPoker.com, users will find a live multiplayer poker room 
with head-to-head and tournament play with up to 30,000 concurrent players. 
 
 
 
 
# # # 
 
 
For further information contact: 
 
 
NEOVIA Financial Plc 
Andrew Gilchrist, VP Communications + 44 (0) 1624 698 713 
Email:investorrelations@neovia.com 
Twitter: https://twitter.com/neovia 
 
 
Media Relations 
Nick Daines / Sheelagh Connelly, Lumen PR 
Tel: +44 (0) 20 7617 7019 
Email: neovia@lumenpr.com 
 
 
 
 
About NEOVIA Financial 
Trusted by consumers and merchants in over 160 countries to move and manage 
billions of dollars each year, NEOVIA Financial Plc operates the world's leading 
independent online payments business. Through the NEOVIA Payment Suite(TM), 
featuring NETELLER , NETBANX , Net+(TM) and 1-PAY(TM) brands, NEOVIA Financial 
specialises in providing innovative and instant payment services where money 
transfer is difficult or risky due to identity, trust, currency exchange, or 
distance. Being independent has allowed the company to support thousands of 
retailers and merchants in many geographies and across multiple industries. 
 
 
NEOVIA Financial Plc quoted on the London Stock Exchange's AIM market, with a 
ticker symbol of NEO. Subsidiary company NETELLER (UK) Ltd is authorised by the 
Financial Services Authority (FSA) to operate as a regulated e-money issuer. For 
more information about NEOVIA Financial visit www.neovia.com or subscribe at 
http://www.neovia.com/feeds/ 
 
 
 
 
About SEGA Games Limited 
Sega Games Ltd. is one of the leading innovators in online gaming. As a wholly 
owned subsidiary of global entertainment leader Sega Corporation and licensed 
and regulated by the Government of Alderney, the group offers a variety of SEGA 
branded games. 
 
 
The group owns and operates www.SEGACasino.com and www.SEGAPoker.com. Through 
SEGAPass, Sega Games Limited's proprietary single wallet platform, customers can 
enjoy the benefits of playing at all of its online gambling destinations 
utilising one user account. 
 
 
For more information please contact: 
 
 
Michael Hansen 
PR Manager 
SEGA Games Limited 
Millennium House 
Ollivier Street, St. Anne, Alderney 
Email: mhansen@segagamesltd.com 
 
 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
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