TIDMNVOB 
 
Trading in Novo Nordisk shares by board members, executives and associated 
persons as reported to Novo Nordisk on 2 February 2010 
 
In accordance with Section 28a of the Danish Securities Trading Act, Novo 
Nordisk is required on a daily basis to publish trading in Novo Nordisk shares 
by the company's board members, executives and their associated persons as 
reported by those persons to Novo Nordisk. 
 
As from 2004, members of Novo Nordisk's Executive Management and other members 
of the Senior Management Board have participated in a long-term share-based 
incentive programme where a proportion of the calculated shareholder value 
creation has been allocated to a joint pool for the participants. For 
2006, 261,500 shares were allocated to the joint pool and the market value of 
the scheme was expensed in the accounts for 2006. In accordance with the 
principles of the programme, the Board of Directors of Novo Nordisk A/S on 1 
February 2010 evaluated that the conditions for release of the joint pool of 
shares have been fulfilled. Accordingly, the shares in the joint pool were 
transferred to 24 current and former members of senior management on 2 February 
2010. 
 
Further, members of Executive Management have traded shares through the exercise 
of options. 
 
Please find below a statement of such trading in shares issued by Novo Nordisk. 
 
+--------------------------------+---------------------------------------------+ 
|Name                            |Pecun Inc.                                   | 
+--------------------------------+---------------------------------------------+ 
|Reason for reporting            |Associated to a member of the Board of       | 
|                                |Directors (Hannu Ryöppönen)                  | 
+--------------------------------+---------------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261                   | 
+--------------------------------+---------------------------------------------+ 
|Type of transaction             |Purchase of shares                           | 
+--------------------------------+---------------------------------------------+ 
|Date of transaction             |2 February 2010                              | 
+--------------------------------+---------------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                        | 
+--------------------------------+---------------------------------------------+ 
|Volume of transaction           |1,000 shares                                 | 
+--------------------------------+---------------------------------------------+ 
|Total value of transaction      |DKK 370,468                                  | 
+--------------------------------+---------------------------------------------+ 
 
 
+--------------------------------+---------------------------------------------+ 
|Name                            |Lars Rebien Sørensen                         | 
+--------------------------------+---------------------------------------------+ 
|Reason for reporting            |Chief Executive Officer                      | 
+--------------------------------+---------------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261                   | 
+--------------------------------+---------------------------------------------+ 
|Type of transaction             |Other transaction (transfer of shares in     | 
|                                |accordance with long-term incentive          | 
|                                |programme)                                   | 
+--------------------------------+---------------------------------------------+ 
|Date of transaction             |2 February 2010                              | 
+--------------------------------+---------------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                        | 
+--------------------------------+---------------------------------------------+ 
|Volume of transaction           |26,138 shares                                | 
+--------------------------------+---------------------------------------------+ 
|Total value of transaction      |0 (transferred in accordance with the        | 
|                                |long-term incentive programme for 2006)      | 
+--------------------------------+---------------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Lars Rebien Sørensen      | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief Executive Officer   | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |26,138 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 9,627,410             | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+----------------------------------------+ 
|Name                            |Lars Rebien Sørensen                    | 
+--------------------------------+----------------------------------------+ 
|Reason for reporting            |Chief Executive Officer                 | 
+--------------------------------+----------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261              | 
+--------------------------------+----------------------------------------+ 
|Type of transaction             |Exercise of options (purchase of shares)| 
+--------------------------------+----------------------------------------+ 
|Date of transaction             |2 February 2010                         | 
+--------------------------------+----------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                   | 
+--------------------------------+----------------------------------------+ 
|Volume of transaction           |29,000 shares                           | 
+--------------------------------+----------------------------------------+ 
|Total value of transaction      |DKK 4,814,000                           | 
+--------------------------------+----------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Lars Rebien Sørensen      | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief Executive Officer   | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |29,000 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 10,681,570            | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+---------------------------------------------+ 
|Name                            |Jesper Brandgaard                            | 
+--------------------------------+---------------------------------------------+ 
|Reason for reporting            |Chief Financial Officer                      | 
+--------------------------------+---------------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261                   | 
+--------------------------------+---------------------------------------------+ 
|Type of transaction             |Other transaction (transfer of shares in     | 
|                                |accordance with long-term incentive          | 
|                                |programme)                                   | 
+--------------------------------+---------------------------------------------+ 
|Date of transaction             |2 February 2010                              | 
+--------------------------------+---------------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                        | 
+--------------------------------+---------------------------------------------+ 
|Volume of transaction           |17,430 shares                                | 
+--------------------------------+---------------------------------------------+ 
|Total value of transaction      |0 (transferred in accordance with the        | 
|                                |long-term incentive programme for 2006)      | 
+--------------------------------+---------------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Jesper Brandgaard         | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief Financial Officer   | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |17,430 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 6,420,166             | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+----------------------------------------+ 
|Name                            |Jesper Brandgaard                       | 
+--------------------------------+----------------------------------------+ 
|Reason for reporting            |Chief Financial Officer                 | 
+--------------------------------+----------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261              | 
+--------------------------------+----------------------------------------+ 
|Type of transaction             |Exercise of options (purchase of shares)| 
+--------------------------------+----------------------------------------+ 
|Date of transaction             |2 February 2010                         | 
+--------------------------------+----------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                   | 
+--------------------------------+----------------------------------------+ 
|Volume of transaction           |14,500 shares                           | 
+--------------------------------+----------------------------------------+ 
|Total value of transaction      |DKK 2,407,000                           | 
+--------------------------------+----------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Jesper Brandgaard         | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief Financial Officer   | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |10,000 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 3,683,400             | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+---------------------------------------------+ 
|Name                            |Lise Kingo                                   | 
+--------------------------------+---------------------------------------------+ 
|Reason for reporting            |Chief of Staffs                              | 
+--------------------------------+---------------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261                   | 
+--------------------------------+---------------------------------------------+ 
|Type of transaction             |Other transaction (transfer of shares in     | 
|                                |accordance with long-term incentive          | 
|                                |programme)                                   | 
+--------------------------------+---------------------------------------------+ 
|Date of transaction             |2 February 2010                              | 
+--------------------------------+---------------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                        | 
+--------------------------------+---------------------------------------------+ 
|Volume of transaction           |17,430 shares                                | 
+--------------------------------+---------------------------------------------+ 
|Total value of transaction      |0 (transferred in accordance with the        | 
|                                |long-term incentive programme for 2006)      | 
+--------------------------------+---------------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Lise Kingo                | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief of Staffs           | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |17,430 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 6,420,166             | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+----------------------------------------+ 
|Name                            |Lise Kingo                              | 
+--------------------------------+----------------------------------------+ 
|Reason for reporting            |Chief of Staffs                         | 
+--------------------------------+----------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261              | 
+--------------------------------+----------------------------------------+ 
|Type of transaction             |Exercise of options (purchase of shares)| 
+--------------------------------+----------------------------------------+ 
|Date of transaction             |2 February 2010                         | 
+--------------------------------+----------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                   | 
+--------------------------------+----------------------------------------+ 
|Volume of transaction           |19,000                                  | 
+--------------------------------+----------------------------------------+ 
|Total value of transaction      |DKK 1,852,500                           | 
+--------------------------------+----------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Lise Kingo                | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief of Staffs           | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |19,000 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 6,998,460             | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+---------------------------------------------+ 
|Name                            |KÃ¥re Schultz                                 | 
+--------------------------------+---------------------------------------------+ 
|Reason for reporting            |Chief Operating Officer                      | 
+--------------------------------+---------------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261                   | 
+--------------------------------+---------------------------------------------+ 
|Type of transaction             |Other transaction (transfer of shares in     | 
|                                |accordance with long-term incentive          | 
|                                |programme)                                   | 
+--------------------------------+---------------------------------------------+ 
|Date of transaction             |2 February 2010                              | 
+--------------------------------+---------------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                        | 
+--------------------------------+---------------------------------------------+ 
|Volume of transaction           |17,430 shares                                | 
+--------------------------------+---------------------------------------------+ 
|Total value of transaction      |0 (transferred in accordance with the        | 
|                                |long-term incentive programme for 2006)      | 
+--------------------------------+---------------------------------------------+ 
 
 
+--------------------------------+---------------------------------------------+ 
|Name                            |Mads Krogsgaard Thomsen                      | 
+--------------------------------+---------------------------------------------+ 
|Reason for reporting            |Chief Science Officer                        | 
+--------------------------------+---------------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261                   | 
+--------------------------------+---------------------------------------------+ 
|Type of transaction             |Other transaction (transfer of shares in     | 
|                                |accordance with long-term incentive          | 
|                                |programme)                                   | 
+--------------------------------+---------------------------------------------+ 
|Date of transaction             |2 February 2010                              | 
+--------------------------------+---------------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                        | 
+--------------------------------+---------------------------------------------+ 
|Volume of transaction           |17,430 shares                                | 
+--------------------------------+---------------------------------------------+ 
|Total value of transaction      |0 (transferred in accordance with the        | 
|                                |long-term incentive programme for 2006)      | 
+--------------------------------+---------------------------------------------+ 
 
 
+--------------------------------+--------------------------+ 
|Name                            |Mads Krogsgaard Thomsen   | 
+--------------------------------+--------------------------+ 
|Reason for reporting            |Chief Science Officer     | 
+--------------------------------+--------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261| 
+--------------------------------+--------------------------+ 
|Type of transaction             |Sale of shares            | 
+--------------------------------+--------------------------+ 
|Date of transaction             |2 February 2010           | 
+--------------------------------+--------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen     | 
+--------------------------------+--------------------------+ 
|Volume of transaction           |17,430 shares             | 
+--------------------------------+--------------------------+ 
|Total value of transaction      |DKK 6,420,166             | 
+--------------------------------+--------------------------+ 
 
 
+--------------------------------+----------------------------------------+ 
|Name                            |Mads Krogsgaard Thomsen                 | 
+--------------------------------+----------------------------------------+ 
|Reason for reporting            |Chief Science Officer                   | 
+--------------------------------+----------------------------------------+ 
|Financial instrument and ID code|Novo Nordisk B DK006010261              | 
+--------------------------------+----------------------------------------+ 
|Type of transaction             |Exercise of options (purchase of shares)| 
+--------------------------------+----------------------------------------+ 
|Date of transaction             |2 February 2010                         | 
+--------------------------------+----------------------------------------+ 
|Place of transaction            |NASDAQ OMX Copenhagen                   | 
+--------------------------------+----------------------------------------+ 
|Volume of transaction           |14,500 shares                           | 
+--------------------------------+----------------------------------------+ 
|Total value of transaction      |DKK 2,407,000                           | 
+--------------------------------+----------------------------------------+ 
 
 
Definitions and background information: 
 
Publication 
 
Publication shall take place the day after Novo Nordisk receives sufficient 
information on the trading. Publication is only required when the total amount 
of transactions of a specific board member/executive and his/her associated 
persons in any one calendar year has reached 5,000 euros. 
 
Board members and executives are members of the Board of Directors and Executive 
Management, respectively, of Novo Nordisk A/S. Associated persons are defined as 
the following persons associated to a board member/executive: 1) spouse or 
cohabitant, 2) children under the age of 18 years, 3) relatives defined as 
brothers, sisters, parents, grandparents etc, children, grandchildren etc who 
have shared the same household with a board member/executive for at least one 
year, and 4) any legal person, including a company, a foundation or a 
partnership, which is controlled directly or indirectly by a board 
member/executive and/or a person mentioned in 1)-3), or to which a board 
member/executive and/or a person mentioned in 1)-3) has managerial 
responsibilities or economic interests substantially equivalent to the legal 
person. 
 
What is trading/transaction? 
Trading is any kind of transaction, including shares purchased or otherwise 
acquired, shares sold or otherwise disposed, gifts, mortgages and grants and 
exercise of options, but not heritage. 
 
Financial instrument includes shares listed on the NASDAQOMX Copenhagen and 
London Stock Exchange as well as ADRs listed on New York Stock Exchange, except 
for ADRs held in 401(k) retirement plan by US-based employees. The ID code is 
the code (ISIN DK006010261) of the Novo Nordisk share on the NASDAQ OMX 
Copenhagen, the code (NVOB) on London Stock Exchange or the code (NVO) on New 
York Stock Exchange. 
 
The volume of transaction is the number of shares (of DKK 1 nominal value) or 
other financial instruments traded. The transaction value is the number of 
shares traded multiplied by the transaction price. The exchange rate of the 
Danish Central Bank (Nationalbanken) on the date of transaction is used for 
calculating the transaction value in DKK in case of shares traded on London 
Stock Exchange and ADRs listed on New York Stock Exchange. 
 
Novo Nordisk is a healthcare company and a world leader in diabetes care. In 
addition, Novo Nordisk has a leading position within areas such as haemostasis 
management, growth hormone therapy and hormone replacement therapy. Novo Nordisk 
manufactures and markets pharmaceutical products and services that make a 
significant difference to patients, the medical profession and society. With 
headquarters in Denmark, Novo Nordisk employs over 29,300 employees in 76 
countries, and markets its products in 179 countries. Novo Nordisk's B shares 
are listed on the stock exchanges in Copenhagen and London. Its ADRs are listed 
on the New York Stock Exchange under the symbol 'NVO'. For more information, 
visit novonordisk.com. 
 
For further information please contact: 
 
 
 Media:                                  Investors: 
 
 
 Outside North America:                  Outside North America: 
 
 Elin K Hansen                           Klaus Bülow Davidsen 
 
 Tel: (+45) 4442 3450                    Tel: (+45) 4442 3176 
 
 ekh@novonordisk.com                     klda@novonordisk.com 
 <mailto:ekh@novonordisk.com>            <mailto:klda@novonordisk.com> 
 
 
                                         Kasper Roseeuw Poulsen 
 
                                         Tel: (+45) 4442 4471 
 
                                         krop@novonordisk.com 
                                         <mailto:krop@novonordisk.com> 
 
 
 
 In North America:                       In North America 
 
 Sean Clements                           Hans Rommer 
 
 Tel: (+1) 609 514 8316                  Tel: (+1) 609 919 7937 
 
 secl@novonordisk.com                    hrmm@novonordisk.com 
 <mailto:lrmo@novonordisk.com>           <mailto:hrmm@novonordisk.com> 
 
 
Company Announcement no 5 / 2010 
 
 
 
[HUG#1380318] 
 
 
 
 
 
    Company Announcement no 5 2010: http://hugin.info/2013/R/1380318/339895.pdf 
 

Novo-N.Dkk1'b' (LSE:NVOB)
Historical Stock Chart
From Apr 2024 to May 2024 Click Here for more Novo-N.Dkk1
Novo-N.Dkk1'b' (LSE:NVOB)
Historical Stock Chart
From May 2023 to May 2024 Click Here for more Novo-N.Dkk1