- Air Canada partners with
renowned Québec artists Charlotte
Cardin, Alexandra Stréliski and Sarahmée.
- New platform will highlight three European cities and the
music the artists listen to while visiting
- Playlists will be available on Air Canada's enRoute website
and on Spotify
MONTREAL, May 3, 2024 /CNW/ - With its Un air de chez
nous platform, Air Canada celebrates Québec culture by
launching three musical guides created in collaboration with
renowned Québec artists. Charlotte Cardin,
Alexandra Stréliski and Sarahmée each present their beloved
European city with a carefully curated musical playlist designed
with their favourite places in mind.
Charlotte Cardin invites us into the intimacy of her
home-away-from-home in Paris,
while Sarahmée lets us tag along on her breathtaking adventures in
Barcelona and
Alexandra Stréliski gives us a taste of Amsterdam's eclectic
vibe. These musical travel guides are available on
Air Canada's enRoute website and on Spotify, beginning today,
and offer a timely source of inspiration for travellers planning
their summer travels to the old continent.
"Music is a powerful means of exploration: We listen to music on
our way to our destination, but it also has the capacity to call up
memories and to take us back to specific moments during our
travels, just like flavours and sensations do," explains
Martine Boulerice, Director, Brand Marketing – Québec and
Aeroplan, at Air Canada. "This is the insight at the base of
the idea of working with Québec artists, to inspire and guide
people who are discovering or rediscovering Europe this summer. In addition to sharing
their favourite places and personal anecdotes with us, these
artists take us on a journey with their highly inspiring musical
selections."
These three accomplished and very successful artists have had
the opportunity to immerse themselves in and discover the many
hidden treasures of great European cities. Their travel guides
offer a reflection of their unique, personal experiences, packed
with great recommendations for must-see places, all brought to you
by Air Canada. Paris, Barcelona and Amsterdam are among the 20 European
destinations that are just a non-stop Air Canada flight away from
Montréal.
Charlotte Cardin presents
Paris
Whether you're looking for the perfect café for a luscious flat
white or the best place for a leisurely Sunday brunch, for two or
for the whole family, the Montréal singer will lead you there, as
if you were joining in on her own personal exploration of the City
of Light. "I always take my friends and family members to Hôtel
Amour because, for me, it's the perfect place for a lovely brunch
on a plant-filled terrace that somehow feels both private and
lively," says Charlotte Cardin, introducing a ballad that is
close to her heart.
Alexandra Stréliski presents
Amsterdam
"You really can't go to the
Netherlands without thinking about cycling. If there is one
thing I recommend, it's to get on a bicycle! […] I chose a Dutch
artist that I have just discovered and that I like a lot. There is
a very relaxing side to what she does that makes you feel like
heading off on a ride and letting your thoughts flow free,"
confides Alexandra Stréliski, and this light melodic track
definitely gives us the urge to explore Amsterdam!
Sarahmée presents Barcelona
Sarahmée's playlist showcases the richness and splendour of
Barcelona. She takes us to the
narrow streets of Poblenou, an iconic neighbourhood covered with
magnificent frescos. "You really understand a city when you
discover its street art […] When I see art, it really does my
soul good. And this song has the same effect," proclaims Sarahmée,
speaking of a track from another of our very own artists.
Find the complete Musical Travel Guides on Air Canada's enRoute website or listen to the
playlists on Spotify:
Charlotte Cardin:
Paris Musical Travel Guide by Charlotte
Cardin
Paris by Charlotte Cardin on Spotify
Alexandra Stréliski:
Amsterdam Musical Travel Guide by Alexandra Stréliski
Amsterdam by Alexandra Stréliski
on Spotify
Sarahmée:
Barcelona Musical Travel Guide by Sarahmée
Barcelona by Sarahmée on
Spotify
About Air Canada
Air Canada is Canada's largest airline, the country's flag
carrier and a founding member of Star
Alliance, the world's most comprehensive air transportation
network. Air Canada provides
scheduled service directly to more than 180 airports in
Canada, the United States and Internationally on six
continents. It holds a Four-Star ranking from Skytrax. Air
Canada's Aeroplan program is
Canada's premier travel loyalty
program, where members can earn or redeem points on the world's
largest airline partner network of 45 airlines, plus through an
extensive range of merchandise, hotel and car rental partners.
Through Air Canada Vacations, it offers more travel choices than
any other Canadian tour operator to hundreds of destinations
worldwide, with a wide selection of hotels, flights, cruises, day
tours, and car rentals. Its freight division, Air Canada Cargo,
provides air freight lift and connectivity to hundreds of
destinations across six continents using Air Canada's passenger and
freighter aircraft. Air Canada aims to achieve an ambitious
net zero emissions goal from all global operations by
2050. Air Canada shares are publicly traded on the TSX in
Canada and the OTCQX in the
US.
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