Panama City, Panama, January 7th, 2025,
Chainwire
Velar, the leading Bitcoin-based liquidity protocol
bringing trillions of dollars in dormant capital to DeFi markets,
is transforming its visual identity to kick off the new year. It’s
launching a bold new, blue and orange logo that reinforces its
dedication towards, and its leadership within, Bitcoin’s
fast-growing DeFi industry.
The refreshed branding, marked by the deliberate choice to
incorporate Bitcoin’s iconic orange color, reflects how dynamic new
platforms like Velar are carving out their own identity while
building on the commanding legacy of the world’s most valuable
cryptocurrency. Velar has risen to the forefront of Bitcoin DeFi,
as one of a host of cutting-edge platforms that have evolved from
experimental projects to established financial institutions, and
its stylish new emblem is carefully designed to mirror that
status.
Founded in March 2023, Velar has already made substantial
progress in its mission to unlock the more than $1 trillion in
liquidity that’s currently lying dormant within the Bitcoin
ecosystem. It’s doing this by building the infrastructure needed to
bring native decentralized finance to the world’s top
cryptocurrency. With its innovative protocols, Velar gives Bitcoin
holders access to the same kind of yield-generating potential that
has accelerated DeFi’s growth in the much smaller Ethereum
ecosystem.
Velar has already made significant contributions to the Bitcoin
DeFi ecosystem, debuting Dharma, an automated market maker that has
the potential to inject billions of dollars of liquidity into
Bitcoin markets. That was followed by the introduction of Artha,
the first perpetual decentralized exchange platform that’s native
to the Bitcoin blockchain, providing traders with up to 10x
leverage when trading BTC-based digital assets.
More recently, Velar set itself up to play a key role in
Bitcoin’s emerging memecoin industry, launching the MemeStacker
platform that allows anyone to launch their own meme-inspired
tokens on the Stacks blockchain, backed by the robust security of
Bitcoin itself.
“Bitcoin’s rapid evolution has allowed it to become the
foundation of a more equitable financial system without
international boundaries or intermediaries, that everyone can
participate in,” said Velar CEO Mithil Thakore. “Velar has been at
the forefront of that metamorphosis, and just as the identity of
Bitcoin is evolving, so is ours, with a fresh image that reflects
how we’re enhancing the value of its ecosystem.”
Velar has long since established itself as one of the most
trusted brands in the Bitcoin ecosystem, and its revamped visuals
are designed to maintain that status while simultaneously
showcasing its rapid maturation. Despite launching less than two
years ago, Velar has dramatically enhanced the utility of Bitcoin
and strives to bring even greater value to its ecosystem in the
years ahead.
About Velar Protocol
Velar is on a mission to unlock Bitcoin's true potential by
developing a suite of powerful tools and products for DeFi. Fresh
off its successful $3.5M pre-seed round from Kyros Ventures, Cypher
Capital, Trust Machines, Transform Capital, Banter Capital, CMS,
GBV, Mapleblock, and other prominent Web3 funds, Velar is poised to
redefine the perpetuals trading landscape on the Bitcoin network.
Velar realizes the full value of Bitcoin-based assets within an
ecosystem anchored by strong transaction finality and unrivaled
security.
Learn more: https://www.velar.co
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