Celebrate National Buttermilk Biscuit Day with the Biscuit Authority – Bojangles’®
May 11 2016 - 7:00AM
Business Wire
On the tastiest of holidays, sign up for
Bojangles’ E-Club and get a free Cheddar Bo Biscuit
The Bojangles’ (NASDAQ: BOJA) made-from-scratch buttermilk
biscuit is a Southern icon. All day, every day, Bojangles’ Master
Biscuit Makers carefully follow the company’s proprietary 48-step
process to making the perfect batch of biscuits. No matter when you
visit Bojangles’, you’re guaranteed a delicious biscuit, made fresh
every 20 minutes – probably a good reason why we have hand made
more than a billion biscuits since our founding in 1977.
Considering all that, it should come as no surprise that Bojangles’
proudly recognizes National Buttermilk Biscuit Day on Saturday, May
14.
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This National Buttermilk Biscuit Day,
sign up for Bojangles' E-Club to receive a free Cheddar Bo biscuit.
(Photo: Bojangles')
This day of homage to the biscuit serves as the perfect
opportunity for Bojangles’ fanatics and newcomers alike to sign up
for Bojangles’ E-Club to receive a free Cheddar Bo biscuit. If food
can be art, the Cheddar Bo is exactly that. Featuring two slices of
premium, aged cheddar cheese melted inside a signature Bojangles’
buttermilk biscuit, Cheddar Bo can be enjoyed as a snack or meal
any time of day. All E-Club members also receive a special birthday
gift – a free Bo-Berry biscuit, featuring sweet Bo-Berries baked
right inside of a Bojangles’ biscuit and topped with sweet vanilla
icing.
“It’s a natural fit for Bojangles’ to recognize National
Buttermilk Biscuit Day by reminding customers of our great E-club
program,” said Bojangles’ Senior Vice President of Marketing, Randy
Poindexter. “We believe our buttermilk biscuits are the
best-tasting biscuits around. If you don’t believe us or if you
haven’t been to a Bojangles’ recently, sign up for our E-Club and
try one on us!”
Since Bojangles’ opened its first restaurant in 1977, the
buttermilk biscuit has been a core menu item; so much so, that for
the last 19 years, the company has held an internal biscuit-making
competition, aptly named the Master Biscuit Maker Challenge.
Hundreds of team members across the Southeast take part in the
competition, which focuses on best practices for making the perfect
Bojangles’ biscuit and includes judging the color, appearance and
taste of the biscuits made by participants.
“Bojangles’ has always been dedicated to making the best
biscuit,” said Bojangles’ 2015 Company Champion Master Biscuit
Maker, Roger Hudson. “Of course, I can’t give away all of our
secrets, but I can say that we start every batch of biscuits with
the freshest ingredients. It’s what our customers expect and
deserve. Speaking for Master Biscuit Makers across the company, we
take pride in bringing our customers the perfect biscuit all day,
every day – including National Buttermilk Biscuit Day!”
Those partaking in the wonders of National Buttermilk Biscuit
Day are invited to test your biscuit-making knowledge and learn
more about Bojangles’ made-from-scratch biscuit menu items by
visiting www.bojanglesbiscuits.com. For our menu, restaurant
locations and more, visit www.bojangles.com.
About Bojangles’, Inc.
Bojangles', Inc. is a highly differentiated and growing
restaurant operator and franchisor dedicated to serving customers
high-quality, craveable food made from our Southern recipes.
Founded in 1977 in Charlotte, N.C., Bojangles' serves menu items
such as delicious, famous chicken, made-from-scratch buttermilk
biscuits, flavorful fixin's and Legendary Iced Tea®. At
March 27, 2016, Bojangles' had 671 system-wide restaurants, of
which 288 were company-operated and 383 were franchised
restaurants, primarily located in the Southeastern United States.
For more information, visit www.bojangles.com or follow
Bojangles' on Facebook and Twitter.
Forward-Looking Statements
This press release contains forward-looking statements. All
statements other than statements of historical fact included in
this press release are forward-looking statements. These statements
are not guarantees of future performance and involve a number of
known and unknown risks, assumptions, trends, uncertainties and
factors that are beyond our control. Should one or more of these
risks or uncertainties materialize or should underlying assumptions
prove incorrect, actual results may vary materially from those
anticipated, estimated or projected. We undertake no obligations to
update or revise publicly any forward-looking statements, whether
as a result of new information, future events or otherwise than as
required under the federal securities laws.
View source
version on businesswire.com: http://www.businesswire.com/news/home/20160511005331/en/
Bojangles’ PR & Media RelationsCliff Cermak,
704-519-2126ccermak@bojangles.com
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