Harrow Partners with Cencora to Launch “Harrow Cares” Program, Making IHEEZO® and TRIESENCE® More Accessible and Affordable for Retina Specialists and Their Patients
January 27 2025 - 6:30AM
Business Wire
Harrow (Nasdaq: HROW), a leading North American eyecare
pharmaceutical company, today announced the launch of its “Harrow
Cares” program through a strategic partnership with Cencora (NYSE:
COR). Harrow Cares delivers a comprehensive suite of high‑quality
access and affordability services, enhancing support for retina
specialists, their staff, and patients. Through a state-of-the-art
patient support services hub, Harrow Cares ensures seamless
enrollment, rapid access to therapy, and personalized support,
enabling retina providers to confidently utilize IHEEZO® and
TRIESENCE® in their practices.
Cencora, a global leader in pharmaceutical solutions, provides
comprehensive solutions to facilitate and optimize market access to
therapies. With services ranging from real-time benefit
verifications to flexible affordability options and product
assurance programs, Cencora is uniquely positioned to facilitate
and optimize patient care for therapies like IHEEZO and
TRIESENCE.
“We are thrilled to collaborate with Cencora on the launch of
our ‘Harrow Cares’ program,” said Mark L. Baum, Chief Executive
Officer of Harrow. “This partnership reflects our shared commitment
to addressing one of the most critical challenges in healthcare –
ensuring that life‑changing medications are both accessible and
affordable. The Harrow Cares initiative underscores Harrow’s
unwavering dedication to creating meaningful solutions that empower
patients, reduce barriers to treatment, and drive better health
outcomes. Furthermore, this milestone highlights our strategic
focus on expanding and solidifying Harrow’s presence in the U.S.
retina market, a key area of growth and innovation for our company.
We look forward to working closely with Cencora to advance
innovative ophthalmic solutions that enhance patient care and
improve access to vital treatments.”
Key features of the Harrow Cares program include:
- Streamlined Enrollment: Providers can enroll via
multiple channels, including phone, a dedicated provider portal, or
PXConnect technology integration.
- Rapid Access to Therapy: Services provide real-time
benefit verifications, enabling retina specialists to quickly
verify patient benefits and secure timely access to treatment.
- Flexible Affordability: Includes an in-house commercial
copay assistance program, patient assistance options, and referrals
to third-party charitable foundations, allowing patients to pay as
little as $0.
- Assurance and Ongoing Support: Additional features
include patient welcome calls, annual reverification support,
escalation for prior authorization denials, and assurance through
product replacement programs.
About Harrow
Harrow, Inc. (Nasdaq: HROW) is a leading eyecare pharmaceutical
company engaged in the discovery, development, and
commercialization of innovative ophthalmic pharmaceutical products
for the North American market. Harrow helps eyecare professionals
preserve the gift of sight by making its portfolio of prescription
and non-prescription pharmaceutical products accessible and
affordable to millions of patients each year. For more information
about Harrow, please visit harrow.com.
Forward-Looking Statements
This press release contains “forward-looking statements” within
the meaning of the U.S. Private Securities Litigation Reform Act of
1995. Any statements in this release that are not historical facts
may be considered such “forward-looking statements.”
Forward-looking statements are based on management’s current
expectations and are subject to risks and uncertainties which may
cause results to differ materially and adversely from the
statements contained herein. Some of the potential risks and
uncertainties that could cause actual results to differ from those
predicted include, among others, risks related to: liquidity or
results of operations; our ability to successfully implement our
business plan, develop and commercialize our products, product
candidates and proprietary formulations in a timely manner or at
all, identify and acquire additional products, manage our pharmacy
operations, service our debt, obtain financing necessary to operate
our business, recruit and retain qualified personnel, manage any
growth we may experience and successfully realize the benefits of
our previous acquisitions and any other acquisitions and
collaborative arrangements we may pursue; competition from
pharmaceutical companies, outsourcing facilities and pharmacies;
general economic and business conditions, including inflation and
supply chain challenges; regulatory and legal risks, including
litigation matters, and other uncertainties related to our pharmacy
operations and the pharmacy and pharmaceutical business in general;
physician interest in and market acceptance of our current and any
future formulations and compounding pharmacies generally. These and
additional risks and uncertainties are more fully described in
Harrow’s filings with the Securities and Exchange Commission (SEC),
including its Annual Report on Form 10-K for the year ended
December 31, 2023, subsequent Quarterly Reports on Form 10-Q, and
other filings with the SEC. Such documents may be read free of
charge on the SEC’s web site at sec.gov. Undue reliance should not
be placed on forward‑looking statements, which speak only as of the
date they are made. Except as required by law, Harrow undertakes no
obligation to update any forward-looking statements to reflect new
information, events, or circumstances after the date they are made,
or to reflect the occurrence of unanticipated events.
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version on businesswire.com: https://www.businesswire.com/news/home/20250127616869/en/
Jamie Webb Director of Communications and Investor Relations
jwebb@harrowinc.com 615-733-4737
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