SOUTHLAKE, Texas, Aug. 7, 2018 /PRNewswire/ -- Further
demonstrating its full commitment to lead the industry evolution
toward next-generation retailing, distribution and fulfillment,
Sabre Corporation (NASDAQ: SABR) has entered into strategic
relationships with travel industry giants American Airlines,
American Express Global Business Travel, Carlson Wagonlit Travel
and Flight Centre Travel Group to join its Beyond NDC program as
launch partners.
Beyond NDC is a collaborative innovation initiative chartered to
drive the industry forward through the development, integration and
testing of end-to-end capabilities to process NDC-enabled offers
and orders. As part of their commitment to the program, each of the
four launch partners will participate with Sabre in the solution
design process, leverage beta testing capabilities and establish
their global leadership position as drivers of NDC. Sabre will
announce additional participants in the Beyond NDC program
throughout the remainder of this year and beyond.
"By partnering with the world's largest airline and several of
the world's leading travel management companies, we will bring to
market NDC-enabled solutions that go beyond shopping and booking to
integrate with the retailing, distribution and fulfillment systems
that support the travel ecosystem," said Dave Shirk, Sabre president of Travel Solutions.
"Launching this program with such heavyweights illustrates that we
are looking past the near-term goals of NDC to define the future of
intelligent airline retailing at scale in both direct and indirect
channels."
As participants in the Beyond NDC program collaborate to
architect end-to-end retailing capabilities, technology must be
designed to meet the needs of all participants in the travel
ecosystem. Integration of content from multiple sources is not new
for agency system providers; however, NDC-based solutions introduce
a new level of benefits for travelers, and partners in the Beyond
NDC program will work together to ensure benefits are seamlessly
delivered to the traveler.
"We're committed to partnering with Sabre and other travel
industry leaders to bring NDC benefits to our customers," said
Alison Taylor, senior vice president
of Global Sales and Distribution at American Airlines. "Together we
will develop capabilities that deliver an improved and personalized
traveler experience."
In October 2017 CEO Sean Menke publicly outlined Sabre's position on
NDC and the company's drive to lead an industry evolution, and in
May the company announced its roadmap to offer NDC-enabled
solutions by the end of this year.
"This partnership reflects our commitment to drive industry
progress by collaboration throughout the travel ecosystem," said
Mike Qualantone, American Express
Global Business Travel executive vice president of Global Supplier
Relations. "As the industry evolves, we will continue to work with
Sabre and other partners to drive value for our clients by
delivering scalable solutions that provide cost-efficient access to
content and improve upon servicing capabilities."
Added Vince Chirico, senior vice
president Global Network & Technology Partners at Carlson
Wagonlit Travel: "We're pleased to be part of this NDC pilot
program and look forward to working with our industry partners to
help shape the future of business travel. Bringing NDC to the
market together with the GDSs brings speed to market and the
potential to transform the traveler experience through enhanced
choice for our corporate traveler customers."
"We're very excited to be embarking on this program with our
technology partners at Sabre," said Greg
Parker, the executive general manager of Flight Centre
Travel Group's air business. "Having had the opportunity to
collaborate on the development of the new Sabre Red Workspace, we
feel very confident in Sabre's ability to deliver an innovative
solution at scale. This collaboration will help deliver next
generation solutions which will drive consistency in the end-to-end
process. We believe this will herald the start of an exciting new
era for our company and for customers of our leisure and corporate
businesses, which include our flagship FCM and Corporate Traveller
brands."
About Sabre
Sabre Corporation is the leading
technology provider to the global travel industry. Sabre's
software, data, mobile and distribution solutions are used by
hundreds of airlines and thousands of hotel properties to manage
critical operations, including passenger and guest reservations,
revenue management, flight, network and crew management. Sabre also
operates a leading global travel marketplace, which processes more
than US$120 billion of global travel
spend annually by connecting travel buyers and suppliers.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world.
SABR-F
Media contact:
sabrenews@sabre.com
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Investor
contact: sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation