The Mexican carrier implemented Sabre's
branded fares to provide greater flexibility to choose products and
services that best fit passengers and agencies needs
SOUTHLAKE, Texas, May 19, 2022
/PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading
software and technology provider that powers the global travel
industry, today announced a new distribution agreement with Viva
Aerobus, Mexico´s ultra-low-cost carrier, which will help enable
the airline to power future revenue growth through agency
sales.
Viva Aerobus can now distribute its flights and services through
Sabre's global distribution system (GDS), providing more content
and choices through a single source for greater convenience,
agility and efficiency.
With this agreement, Sabre-connected agencies will enjoy
e-ticketing and enhanced merchandising capabilities, allowing
travel agents to easily view, compare, and sell Viva Aerobus'
flights across the network. With the implementation of Sabre's
branded fares technology, Viva Aerobus will now be able to provide
their customers greater flexibility to choose the products and
services that best fit their needs.
"Viva Aerobus is an airline in constant expansion with solid
plans for growth in fleet, routes and flights. Partnering with a
trustworthy and innovative technology company like Sabre is key to
both achieve our growth plans, as well as to increase operational
efficiencies," said Andrea Rodríguez, Sales Director at Viva
Aerobus. "We are confident that Sabre is the right partner to
support our long-term goal, which is to provide travelers with the
lowest fares and a personalized experience where they only pay for
what they really need."
With more than 15 years of experience, more than 80 million
passengers transported and more than 3,500 employees, Viva Aerobus
operates over 130 domestic routes within Mexico and international routes to
destinations in Colombia,
Cuba and the United States. Its value proposition
combines customer-oriented service, flexibility and low fares. As a
result of this service, Viva Aerobus has positioned itself as one
of the three main airlines in Mexico. Currently, Viva has the newest fleet
in Mexico and the third youngest
in all North America, offering the
highest standards in terms of safety, efficiency and
reliability.
"We are thrilled to partner with Viva Aerobus to help them reach
their growth goals as the industry continues to recover," said
Gary Stone, Vice President Select
Airline Accounts, Sabre Travel Solutions. "We are committed to
partnering with airlines and agencies in creative ways to deliver
the retailing and distribution solutions that meet our customers'
needs on both sides of the travel marketplace."
Sabre's broad suite of flexible and scalable software solutions
helps airlines to operate how they want to and adapt their business
to changing needs and requirements. Sabre's solutions optimize
day-to-day airline operations and ultimately help carriers solve
their biggest challenges – helping drive increased revenue and
reduced costs, while delivering better travel experiences.
About Sabre Corporation
Sabre Corporation is a leading software and technology company that
powers the global travel industry, serving a wide range of travel
companies including airlines, hoteliers, travel agencies and other
suppliers. The company provides retailing, distribution and
fulfilment solutions that help its customers operate more
efficiently, drive revenue and offer personalized traveler
experiences. Through its leading travel marketplace, Sabre connects
travel suppliers with buyers from around the globe. Sabre's
technology platform manages more than $260B worth of global travel spend annually.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world. For more information visit www.sabre.com.
About Viva Aerobus
Viva Aerobus is Mexico's ultra-low-cost airline. It started
operations in 2006 and today it operates the youngest Latin
American fleet with 56 Airbus: 40 Airbus A320 and 16 Airbus A321.
With a clear vision to give all people the opportunity to fly, Viva
Aerobus has democratized the airline industry with the lowest fares
in Mexico and the lowest cost
structure in America, making their flights the best value offer.
For more information please visit: www.vivaaerobus.com/en
Media Contacts at Sabre:
Kristin Hays
kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
Investors
Kevin
Crissey
kevin.crissey@sabre.com
SABR-F
Media contacts at Viva Aerobus:
Walfred Castro, Corporate
Communication Director of Viva Aerobus
walfred.castro@vivaaerobus.com
Tarssis Dessavre, Account executive for Viva Aerobus of PRoa
Structura
tdo@proa.structura.com.mx
Mobile. +52 1 55 2751 1709
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SOURCE Sabre Corporation