Obagi Medical Announces the Launch of ELASTIDERM® Lift Up & Sculpt Facial Moisturizer and ELASTIDERM® Advanced Filler Concentrate
September 09 2024 - 8:37AM
Obagi Medical (“Obagi”), a leader in advanced skincare innovation
and pioneer in medical-grade skincare and a subsidiary of
Waldencast plc, (NASDAQ: WALD) (“Waldencast”), proudly announces
the launch of two groundbreaking skincare products: ELASTIDERM®
Lift Up & Sculpt Facial Moisturizer and ELASTIDERM® Advanced
Filler Concentrate. Both products deliver transformative results,
leveraging cutting-edge technology and advanced formulations to
enhance skin appearance and texture.
The ELASTIDERM® Lift Up & Sculpt Facial
Moisturizer is clinically proven to visibly lift and sculpt facial
contours. This advanced moisturizer actively supports skin's
elasticity through Obagi's patented Bi-Mineral Contour Complex™,
which combines Zinc, Copper, and Malonate to help support skin
elasticity and target the signs of skin aging. It incorporates
Polyglutamic Acid (PGA), a peptide known for its superior hydrating
properties to provide intense hydration and help re-plump fine
lines and wrinkles. The result is a visibly lifted, sculpted
appearance with improved fullness, smoothness, and skin texture in
just 6 weeks.*
The ELASTIDERM® Advanced Filler Concentrate
offers a targeted solution for fine lines and wrinkles formulated
with Acetyl Hexapeptide-1, an ingredient renowned for its effective
re-plumping and wrinkle-smoothing benefits. The concentrate,
applied topically with a precision applicator, delivers immediate
filling effects for existing fine lines, while helping diminish
wrinkles over time. This non-injectable solution is designed to
provide a visibly lifted and youthful appearance by targeting
emerging fine lines and wrinkles.*
Eman Kadhim, Head of Scientific Communications
& Upstream Innovation at Waldencast, commented, “The release of
the latest ELASTIDERM® products marks a notable advancement in
dermatological research. These products incorporate our proprietary
Bi-Mineral Contour Complex™ and Acetyl Hexapeptide-1, which were
rigorously tested and proven effective in enhancing skin elasticity
and hydration. These formulations enhance overall skin texture,
underscoring our commitment to integrating cutting-edge scientific
research and ingredients into practical, effective skincare
solutions."
Justin Giouzepis, Chief Marketing Officer of
Obagi Cosmeceuticals, added, “At Obagi, we are dedicated to
supporting our valued physician and professional partners by
providing products that enhance their anti-aging treatments. Our
formulations are designed to complement in-office procedures,
ensuring a comprehensive approach to skincare. Additionally, for
those who seek transformative solutions for fine lines, wrinkles,
and aging skin outside of clinical settings, the ELASTIDERM® Lift
Up & Sculpt Facial Moisturizer and ELASTIDERM® Advanced Filler
Concentrate products offer effective, high-quality alternatives to
help them achieve their skincare goals."
ELASTIDERM® Lift Up & Sculpt Facial
Moisturizer, priced at $135, and the ELASTIDERM® Advanced Filler
Concentrate, priced at $115, are now available through partnering
professional channels. They will be available for customers to
purchase on Obagi.com on September 23rd.
*Results based on 2024 clinical tests. Data on
file at Obagi Cosmeceuticals LLC.
About Obagi MedicalObagi
Medical is an industry-leading, advanced skincare line rooted in
research and skin biology, refined with a legacy of 35 years’
experience. First known as leaders in the treatment of
hyperpigmentation with the Obagi Nu-Derm® System, Obagi products
are designed to diminish the appearance of premature aging,
photodamage, skin discoloration, acne, and sun damage. Backed by
science and trusted by professionals, Obagi empowers individuals to
achieve healthy, beautiful skin. More information about Obagi is
available on the brand’s website, https://www.obagi.com.
About WaldencastFounded by
Michel Brousset and Hind Sebti, Waldencast’s ambition is to build a
global best-in-class beauty and wellness operating platform by
developing, acquiring, accelerating, and scaling conscious,
high-growth purpose-driven brands. Waldencast’s vision is
fundamentally underpinned by its brand-led business model that
ensures proximity to its customers, business agility, and market
responsiveness, while maintaining each brand’s distinct DNA. The
first step in realizing its vision was the business combination
with Obagi Cosmeceuticals and Milk Makeup. As part of the
Waldencast platform, its brands will benefit from the operational
scale of a multi-brand platform; the expertise in managing global
beauty brands at scale; a balanced portfolio to mitigate category
fluctuations; asset-light efficiency; and the market responsiveness
and speed of entrepreneurial indie brands. For more information
please visit: https://ir.waldencast.com/.
Media
Contact:obagi@purplepr.com
Photos accompanying this announcement are available at
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