DALLAS, Jan. 28,
2025 /PRNewswire/ -- Credera, a global consulting
firm focused on transformation, MarTech, artificial intelligence
(AI), and technology, today announced the achievement of the Amazon
Web Services (AWS) Energy and Utilities Competency. This
designation recognizes Credera as an AWS Premier Tier Services
Partner with deep expertise in helping energy and utilities
companies leverage AWS technologies to enhance their operations,
drive digital transformation, and ensure regulatory
compliance.
Credera is part of Omnicom Precision Marketing Group (OPMG),
which aligns digital, data, and customer relationship management
capabilities to deliver precisely targeted and meaningful customer
experiences at scale leveraging the global reach of Omnicom Group
Inc. (NYSE: OMC). Credera houses Omnicom's Amazon Center of
Excellence, enriched by the recent achievement of the DevOps,
Data and Analytics, Machine Learning, Migration, Security, and
Advertising and Marketing Technology Competencies.
The AWS Energy and Utilities Competency differentiates Credera
as an AWS Premier Tier Services Partner that has demonstrated
technical proficiency and proven customer success in the energy
sector. This competency highlights Credera's ability to deliver
innovative solutions tailored to the unique challenges and
opportunities faced by energy and utilities companies. Credera
helps our energy clients accelerate their transformation journey
and achieve critical business objectives.
"Achieving the AWS Energy and Utilities Competency underscores
our commitment to helping clients in this sector navigate the
complexities of digital transformation," said Dbrav Dunkley,
Credera's partner of cloud solutions and alliances. "This
recognition reflects our deep expertise and successful track record
in delivering impactful solutions using AWS technology."
"The combination of Credera's global reach and our agile,
client-focused delivery approach allows us to provide unmatched
value to energy companies leveraging AWS," said Kevin Erickson, North American chief executive
officer. "We're thrilled to add this competency to our Amazon
Center of Excellence, and continue to empower our clients with
transformative cloud-based energy solutions."
Credera's energy and utilities team brings advanced skills and
extensive experience to the forefront of the industry. From
enabling real-time data analytics and machine learning for grid
management to enhancing sustainability reporting and compliance
through secure cloud platforms, the team demonstrates a commitment
to delivering comprehensive solutions that address the entire
energy lifecycle.
"Energy and utilities technology is undergoing huge
transformation, helping support the global transition to a new
energy system - cloud services and capabilities play a pivotal role
in this shift," said Benjamin
Gilbert, UK managing director, energy lead. "As part of the
AWS Competency Program, Credera has earned recognition for our
ability to leverage AWS to help clients achieve operational
excellence and deliver long term strategic advantage"
Credera's achievement of the AWS Energy and Utilities Competency
is a testament to our dedication to driving innovation and creating
value for clients across the energy sector. By leveraging AWS
technologies, Credera helps energy companies optimize their
operations, enhance customer experiences, and drive
innovation.
Founded in 1999, Credera has experienced sustained and rapid
growth. At the time of its acquisition by Omnicom in 2018, the
group had 300 employees in three U.S. locations. Since then,
Credera has continued to gain momentum and now has a team of 3,000
members across 17 locations globally. Credera and its network
companies have earned numerous accolades, being named a
five-time Best Workplace in Consulting & Professional
Services and a Forbes World's Best
Management Consulting Firm.
About Credera
Credera, a global consulting firm, helps clients unlock
potential in a complex and competitive digital world. We drive
exceptional, industry-tailored experiences and solutions in
transformation, MarTech, AI, and technology. As a values-led
organization, our teams take an authentic approach through humility
and excellence. We believe this approach has allowed us to work
with and transform the most influential brands and organizations in
the world, from strategy through to execution. Visit us at
www.credera.com.
About Omnicom Precision Marketing Group
Omnicom Precision Marketing Group (OPMG) aligns Omnicom's global
digital, data and customer relationship management (CRM)
capabilities to deliver precisely targeted and meaningful customer
experiences at scale. Using a universal framework of connected
people, processes and platforms, OPMG provides services that
include digital experience design and development, technology
strategy and implementation, data-driven product / service design,
CRM / loyalty strategy and activation, econometric and attribution
modeling, technical and business consulting and change /
program-management services. At the core of delivering these
services is Omni, an advanced technology platform that combines
advanced AI tools for content intelligence and automation with a
powerful cultural insights engine and massively scaled data
insights from first-, second- and third-party sources, including
several proprietary Omnicom data partnerships. OPMG is a division
of Omnicom Group Inc (NYSE: OMC).
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SOURCE Credera
