DENVER, Feb. 23, 2021 /PRNewswire/ -- Today, RE/MAX, LLC
announced an inaugural alliance with the National Association of
Real Estate Brokers (NAREB), an influential advocate of sustainable
homeownership for African Americans and other minority groups.
Lydia Pope, President-Elect of
NAREB, shared more about the organization's mission on the
popular Good Morning RE/MAX Facebook Live show. NAREB is the latest
addition to the RE/MAX Strategic Alliances program, which works
with organizations that share in the RE/MAX vision of expanding
homeownership to all.
The new relationship underscores the RE/MAX commitment to fair
housing and diversity in homeownership. RE/MAX will be a Gold Level
Sponsor of the annual NAREB Mid-Winter Conference, March 4-6, 2020 and have brand presence at all
NAREB industry events going forward. RE/MAX affiliates will also be
able to access NAREB training and development opportunities.
"Ensuring that homeownership is accessible to everyone,
regardless of background, is at the core of the RE/MAX culture,"
says Mike Reagan, RE/MAX Senior
Vice President of Industry Relations and Global Growth &
Development. "NAREB strives to open doors to the underserved,
and our values could not be more aligned with that mission. This
new relationship will further empower RE/MAX affiliates to serve a
greater number of homebuyers and sellers."
According to the U.S. Census Bureau, the black homeownership
rate in 2020 was only 42.1%, compared to the national average of
66%. The education offered by NAREB will equip RE/MAX agents with
critical tools and resources to address the unique real estate
challenges facing the black community.
"Our goal is to educate our members so they can speak to
others," Lydia Pope, NAREB
President-Elect, said during a recent appearance on the
Start With a Win Podcast. "It doesn't matter what happens at the
top. What's important is how you bring it down to the grassroots of
your membership and how they articulate and provide that service to
where they live, where they work, where they do their
business."
According to Pope, the organization's goal is to not only
increase awareness of barriers to homeownership among minorities,
but to also provide solutions to these challenges. Educating their
communities is one of the biggest ways real estate professionals
can have a positive impact, she says.
The National Association of Hispanic Real Estate Professionals
(NAHREP) and the Asian Real Estate Association of America (AREAA)
are also part of the RE/MAX Strategic Alliances
program.
About the RE/MAX Network
As one of the leading global real estate franchisors, RE/MAX, LLC
is a subsidiary of RE/MAX Holdings (NYSE: RMAX) with over 135,000
agents in more than 110 countries and territories. Nobody in the
world sells more real estate than RE/MAX, as measured by
residential transaction sides. Dedicated to innovation and change
in the real estate industry, RE/MAX launched Motto Mortgage, a
ground-breaking mortgage franchisor, in 2016 and acquired booj, a
real estate technology company, in 2018. RE/MAX agents have lived,
worked and served in their local communities for decades, raising
millions of dollars every year for Children's Miracle Network
Hospitals® and other charities. To learn more about RE/MAX, to
search home listings or find an agent in your community, please
visit www.remax.com.
About The National Association of Real Estate Brokers
The National Association of Real Estate Brokers (NAREB) was formed
in 1947 to secure the right to equal housing opportunities
regardless of race, creed, or color. NAREB has advocated for
legislation and supported or instigated legal challenges that
ensure fair housing, sustainable homeownership, and access to
credit for Black Americans. At the same time, NAREB advocates for
and promotes access to business opportunity for Black real estate
professionals in all of the real estate disciplines. NAREB annually
publishes The State of Housing in Black America report.
www.nareb.com
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SOURCE RE/MAX, LLC