Utz Brands Showcases Better-For-You Portfolio at Natural Products Expo West
March 11 2024 - 9:00AM
Business Wire
Boulder Canyon debuts new Canyon Poppers puffed
snack line
Utz Brands, Inc., a leading U.S. manufacturer of branded salty
snack foods with more than 100 years of producing salty, craveable
snacks, is featuring two of its beloved better-for-you brands,
Boulder Canyon® and TORTIYAHS!®, at the 2024 Natural Products Expo
West, March 14-16. At the show, Boulder Canyon, the brand with the
No. 1 potato chip in the Natural Channel,1 will debut Canyon
Poppers®, the brand’s first portfolio expansion beyond chips.
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Try Boulder Canyon’s new Canyon Poppers,
including Aged White Cheddar, featuring rich, cheesy taste, and
Jalapeño Ranch, with tangy ranch flavor and a kick of spice.
Source: Utz Brands, Inc.
Keeping true to the simple, high-quality ingredients Boulder
Canyon fans love, Canyon Poppers offers consumers a light, crispy,
puffed snack choice. The perfectly crunchy corn-based snack comes
in two flavors: Aged White Cheddar, featuring rich, cheesy taste,
and Jalapeño Ranch, with tangy ranch flavor and a kick of spice.
Canyon Poppers are made with avocado oil, certified gluten-free and
Non-GMO Project Verified® ingredients.
“Thirty years ago, Boulder Canyon was a pioneer in the
better-for-you snack category. The launch of Canyon Poppers marks a
significant milestone in the brand’s journey,” said Stacey Schultz,
Senior Vice President of Marketing for Utz Brands, Inc. “Loyal
Boulder Canyon fans now have more ways to enjoy premium products
made with avocado oil, and new fans now have even more reasons to
try Boulder Canyon’s tasty portfolio of better-for-you snacks.”
In addition to the new Canyon Poppers, Boulder Canyon will also
be sampling its limited-time-only Boulder Batch Grillo’s® Classic
Dill Pickle Flavored Kettle Style Potato Chip — a partnership with
Grillo’s Pickles, a favorite among pickle enthusiasts. Launched in
December 2023, the pairing between two beloved brands has quickly
become a fan favorite, offering pickle and chip lovers a crunchier
way to enjoy the mouthwatering combination of dill, garlic, and
tang of vinegar.
Utz Brands’ TORTIYAHS! will also be exhibiting at Hall A, Booth
#911, sampling Spicy Green Chili, Jalapeño Ranch, and Nacho
flavored tortilla chips. The premium tortilla chip line is made
with all Non-GMO Project Verified® ingredients, is certified
gluten-free, and contains 20 g or more of whole grains per serving.
Learn more about Utz Brands’ entire family of products at
utzsnacks.com.
Boulder Canyon and TORTIYAHS! are available for purchase online
or in leading retailers nationwide. For more information and to
share what you love about Boulder Canyon's great new products,
follow Boulder Canyon on Instagram and TikTok @BoulderCanyon and on
Facebook at @BoulderCanyonFoods. Follow TORTIYAHS! on Instagram and
Facebook at @Tortiyahs.
1 Source: SPINS Total Natural Channel for Boulder Canyon 5.25 oz
Avocado Oil Sea Salt, Last 12 weeks ending Jan. 28, 2024, $1.6M
About Utz Brands, Inc.
Utz Brands, Inc. (NYSE: UTZ) manufactures a diverse portfolio of
savory snacks through popular brands, including Utz®, On The
Border® Chips & Dips, Zapp’s® and Boulder Canyon®, among
others.
Backed by a century-long strong family heritage, Utz continues
to have a passion for exciting and delighting consumers with
delicious snack foods made from top-quality ingredients. Utz’s
products are distributed nationally through grocery, mass
merchandisers, club, convenience, drug and other channels. Based in
Hanover, Pennsylvania, Utz has multiple manufacturing facilities
across the U.S. to serve its growing customer base. For more
information, please visit www.utzsnacks.com or call
1‐800‐FOR‐SNAX.
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version on businesswire.com: https://www.businesswire.com/news/home/20240311247360/en/
SPM Communications Agency Media
Abraham Mohamad Abraham@spmcommunications.com
Utz Brands, Inc. Media Kevin Brick
kbrick@utzsnacks.com
Investors Kevin Powers kpowers@utzsnacks.com
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