TORONTO, July 28, 2021 /CNW/ - BlueRush Inc.
("BlueRush" or the "Company") (TSXV: BTV), an
emerging personalized video Software as a Service ("SaaS")
company, is pleased to announce the appointment of Nicole Ballestrin as the new Chief Financial
Officer of the Company.
Nicole Ballestrin brings over 20
years of financial leadership experience across a wide variety of
industries including technology and professional services in the
public and private sectors. Prior to joining BlueRush, Nicole was
CFO at McKinsey & Company Canada and several start-up and
growth-stage companies where she built strong finance functions
leveraging the right talent, processes, systems, reporting,
analytics and external partnerships. Nicole is a CPA, CA, with a
Bachelor of Commerce from the University of
Toronto.
The Company thanks Ankur Gupta,
the former Interim Chief Financial Officer of the Company, for all
of his efforts and commitment to the Company and wishes him well in
his future endeavors.
About BlueRush
Interactive Personalized Video (IPV) positions BlueRush very
well to continue supporting our customers during the COVID crisis
and beyond. BlueRush develops and markets IndiVideo™, a disruptive,
award-winning IPV platform that drives return on investment
throughout the customer lifecycle, from increased conversions to
more engaging statements and customer care. IndiVideo enables
BlueRush clients to capture knowledge and data from their
customers' video interaction, creating new and compelling data
driven customer insights. For more information
visit http://www.bluerush.com
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Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
SOURCE BlueRush Inc.