/Not for distribution to US wire services
or for dissemination in the United States
of America/
TORONTO, Dec. 22,
2023 PopReach Corporation (dba "Ionik", or the
"Company") (TSXV: INIK) (OTCQX: INIKF), a data-driven
marketing technology company, took another step in its brand
evolution with the launch of its new website, ionikgroup.com.
The new website provides a clearer overview of Ionik's focused
strategy as well as the team and marketing technology platform that
it has acquired and developed over the last transformative year.
Through a series of synergistic acquisitions, Ionik has not only
rebranded, but positioned itself as a meaningful competitor in the
performance marketing and brand solutions space with momentum
heading into 2024.
Ionikgroup.com details the capabilities of the Company's
marketing platform across every stage of the customer journey from
strategy, creative, media and technology and how the Company is
assembling a valuable data asset. Leveraging this data asset will
allow the Company to scale more profitably and to better navigate
the perpetual changes in the marketing technology
industry.
"We executed both strategically through our acquisitions and
tactically with our integration efforts through 2023,
which has allowed us to close the year with the launching of
our new website communicating our go forward strategy. Our
industry is constantly in a state of change, however, with the
experience of the team we've assembled and our investment in
building our expanding platform we have shown
resilience throughout 2023 and are well positioned as we
approach the market as Ionik in 2024" said Ted Hastings, CEO. "The new Ionik brand is now
communicating our total offering, demonstrating how we leverage
solutions to find new value for our clients and
investors."
Visitors can explore Ionik's comprehensive services and
solutions that make up its advanced marketing technology platform
at the new site, which was created by Ionik's brand solutions
agency, SCS.
The domain popreach.com, which hosted the Company's former
corporate site, has been updated to focus on the PopReach Games
business featuring its free-to-play mobile games portfolio.
About Ionik
Ionik, a Tier 1 Issuer on the TSX Venture Exchange, with shares
also trading on the OTCQX Best Market, is a data driven marketing
technology company focused on assembling the most effective and
complete suite of advertising, marketing and monetization solutions
for brands, advertisers and publishers while building an extensive
proprietary repository of opted-in first party data.
Additional information about the Company is available
at www.sedarplus.ca.
Neither the TSX Venture Exchange nor its Regulation
Services Provider (as that term is defined in the policies of the
TSX Venture Exchange) accepts responsibility for the adequacy or
accuracy of this release.
Cautionary Statement Regarding Forward-Looking
Information
Certain information in this news release
constitutes forward-looking statements and forward-looking
information under applicable Canadian securities legislation
(collectively, "forward-looking information"). Forward-looking
information include, but are not limited to, statements with
respect to and the business, financials and operations of the
Company. Statements containing forward-looking information are not
historical facts but instead represent management's expectations,
estimates and projections regarding future events. Forward looking
information is necessarily based on a number of opinions,
assumptions and estimates that, while considered reasonable by the
Company as of the date of this news release, are subject to known
and unknown risks, uncertainties, assumptions and other factors
that may cause the actual results, level of activity, performance
or achievements and future events to be materially different from
those expressed or implied by such forward-looking information,
including but not limited to the factors described in greater
detail in the public documents of the Company available at
www.sedar.com. Although the Company has attempted to identify
important risks, uncertainties and factors which could cause actual
results to differ materially, there may be others that cause
results not to be as anticipated, estimated or intended. Investors
are cautioned that undue reliance should not be placed on any such
information, as unknown or unpredictable factors could have
material adverse effects on future results, performance or
achievements of the Company. The Company does not intend, and does
not assume any obligation, to update this forward-looking
information except as otherwise required by applicable law.
SOURCE PopReach Corporation
