- Dexcom unveils new global data1 which reveals nearly 70% of
people with diabetes say they didn’t know where to begin their
health journey when they were first diagnosed, and nearly half said
diabetes has limited their ability to pursue a passion or
interest
- Alongside Dexcom Warriors and Stelo Ambassadors, Dexcom invites
people with diabetes to share their aspirations – whether small or
large – helping them take the first step in their health journey to
discover what they’re made of
- In the U.S., Dexcom is hosting a giveaway for Dexcom G7 and
Stelo users to increase community engagement and awareness of the
incredible things people with diabetes can achieve
This World Diabetes Day, DexCom, Inc. (NASDAQ: DXCM), the global
leader in glucose biosensing technology, is encouraging people with
diabetes globally to take the first step to discover what they’re
made of. This comes as global data1 shows nearly 70% of people with
diabetes say they didn’t know where to begin their health journey
when they were first diagnosed, and nearly half said diabetes has
limited their ability to pursue a passion or interest.
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Dexcom is teaming up with its thousands
of global brand advocates – Dexcom Warriors and Stelo Ambassadors,
including Nick Jonas, Lance Bass, Retta, Ed Gamble, Molly Sandén
and more – to inspire and motivate people with all types of
diabetes to take the first step toward discovering what they’re
made of. (Photo: Business Wire)
For National Diabetes Awareness Month in the U.S. and Canada
(November) and on World Diabetes Day (Nov. 14), Dexcom is teaming
up with its thousands of global brand advocates – Dexcom Warriors
and Stelo Ambassadors, including Nick Jonas, Lance Bass, Retta, Ed
Gamble, Molly Sandén and more – to invite people with diabetes to
share something they're striving toward on social media – whether
it be a new goal, new habit, new beginning or new adventure. By
bringing this community together, Dexcom aims to inspire and
motivate people with all types of diabetes to take the first step
toward discovering what they’re made of.
As part of the campaign, Dexcom surveyed people with diabetes
around the world (U.S., U.K., Germany, Poland, Canada, Japan,
Netherlands, Australia and New Zealand) and found that 85% of
respondents believe that taking small steps to managing diabetes
can lead to significant improvements in overall wellbeing. In
addition, 84% of current tech users say that technology, such as a
CGM or a glucose biosensor, can help those managing diabetes
achieve their dreams.
This new data further emphasizes the importance of technology in
helping people better manage their diabetes and demonstrates the
significance of Dexcom’s relentless commitment to innovation. The
company recently added to its portfolio of products with the launch
of award-winning2 Stelo, the first over-the-counter glucose
biosensor in the U.S., and Dexcom ONE+, the latest CGM system in
Europe using Dexcom’s best-in-class sensor platform. Both of these
product launches help improve access to life-changing CGM and
glucose biosensing, giving even more people with diabetes the peace
of mind they need to achieve their dreams.
“At Dexcom, we know better health empowers us all, and I believe
World Diabetes Day is the perfect time to change the perception of
what’s possible,” said Kevin Sayer, president and chief executive
officer at Dexcom. “Our community of users, caregivers, and
physicians have inspired us—and we hope that by delivering critical
health information across our portfolio of leading glucose
biosensors we’re able to do the same. As we build on our legacy of
pioneering this industry, we’re committed to helping people at any
age and any stage of diabetes receive the information and tools
they need to discover what they’re made of.”
“A diabetes diagnosis can feel isolating. With the right support
and tools, like Dexcom biosensing technology, it doesn't have to
be," said Nick Jonas, multi-platinum recording artist, songwriter,
actor and philanthropist. “I'm part of a community that's living
proof of what people with all types of diabetes can achieve, and
this World Diabetes Day, we hope to inspire others around the world
to truly discover what they're made of—and embrace their full
potential to live beyond their diagnoses."
In the U.S., Dexcom is hosting a giveaway to inspire people with
diabetes to take their first step towards a goal, habit or journey
to change their perception of what’s possible. During the month of
November, people with diabetes are invited to share their
aspirations, small or large. Whether it’s logging the first mile
for a 5K run, committing to learn a new language or signing up for
a cooking class, every journey starts with taking the first step to
discover what you’re made of. Dexcom will help empower that first
step by randomly selecting participants to win a $500 prize to
jumpstart their journey.
To join the conversation this National Diabetes Awareness Month
and World Diabetes Day, share #DiscoverWithDexcom on Instagram and
TikTok. Dexcom and Stelo users can enter the U.S. giveaway by
visiting Dexcom.com/G7Giveaway or Dexcom.com/SteloGiveaway.
About Dexcom
Dexcom empowers people to take control of health through
innovative biosensing technology. Founded in 1999, Dexcom has
pioneered and set the standard in glucose biosensing for more than
25 years. Its technology has transformed how people manage diabetes
and track their glucose, helping them feel more in control and live
more confidently.
Dexcom. Discover what you’re made of. For more information,
visit www.dexcom.com.
Survey Methodology
Dexcom surveyed 2,250 individuals over the age of 18 living with
Type 1 or Type 2 diabetes. 250 individuals were sourced from each
of the following markets: Australia, Canada, Germany, Japan, the
Netherlands, New Zealand, Poland, the UK and the US. The survey was
fielded in October 2024 using Forsta, and panel was sourced from
ResearchDesk by RepData.
1 Dexcom, data on file, 2024.
2 (2024). Best Inventions of 2024, TIME.
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