- Partnership will enable two-way data flow between Dexcom
glucose biosensors and apps and Oura Ring and the Oura App,
providing a first-of-its-kind metabolic health management
experience
- Co-marketing efforts will help ŌURA and Dexcom reach millions
of new users seeking better metabolic health
- Dexcom is investing $75 million in ŌURA Series D funding
DexCom, Inc. (NASDAQ:DXCM), the global leader in glucose
biosensing, and ŌURA, maker of the world’s leading smart ring,
announced today a strategic partnership to help millions of people
improve their metabolic health through the integration of Dexcom
glucose data with vital sign, sleep, stress, heart health and
activity data from Oura Ring. Combining Dexcom glucose data with
the biometrics collected by Oura Ring will provide users of both
products with a more complete picture of overall health. Dexcom is
also making a $75 million strategic investment in ŌURA Series D
funding, with ŌURA now valued at more than $5 billion.
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Dexcom and ŌURA announce a strategic
partnership to help millions of people improve their metabolic
health through the integration of Dexcom glucose data with vital
sign, sleep, stress, heart health and activity data from Oura Ring.
(Photo: Business Wire)
“Dexcom offers the most accurate glucose biosensing systems on
the market that help reveal the impact of daily lifestyle choices
on glucose levels and enable our users to make informed decisions
about their health and overall well-being,” said Matt Dolan,
executive vice president of strategy and corporate development at
Dexcom. “Partnering with ŌURA gives us the opportunity to redefine
the category again, integrating data from Dexcom glucose biosensors
with the continuous insights and metrics measured by Oura Ring.
This powerful combination will attract new shared customers who
want to better understand the link between activity, sleep,
nutrition and their glucose.”
With this partnership, Dexcom and ŌURA will launch integrations
enabling data to flow between Dexcom and ŌURA products, including
Dexcom glucose biosensors, Dexcom apps, Oura Ring and the Oura App,
so shared users can track their glucose levels and understand the
impact of behaviors and biology on their metabolic health. The
companies will also co-market and cross-sell each other’s products.
The first app integration resulting from the partnership is
expected to launch in the first half of 2025.
“Ninety-seven percent of Oura Members have expressed interest in
understanding how the food they eat impacts their health,” said Tom
Hale, ŌURA chief executive officer. “This partnership with Dexcom
will enable us to empower our members to make informed decisions
and adjust behaviors to positively impact their biometrics and
long-term health. Working together, ŌURA and Dexcom will help
members decide what and when to eat by surfacing correlations
between activities like sleep and exercise and members’ glucose
levels. And because we know that people are affected differently by
the same foods and activities, guidance and insights will be
personalized.”
Dexcom has been the pioneer in glucose biosensing for 25 years,
with a long list of first-in-market innovations. Most recently,
Dexcom led the creation of a new category by launching Stelo, the
first glucose biosensor cleared for use without a prescription1 in
the U.S. More than 2.5 million active users across the globe rely
on Dexcom’s life-changing portfolio of glucose biosensors to take
control of their health.
This year has marked a significant acceleration of ŌURA’s
business, including its metabolic health roadmap. Earlier this
year, ŌURA announced that it has sold 2.5 million rings, expects to
see annual sales double in 2024 to roughly $500 million and is
profitable. ŌURA also introduced a new feature, Meals, to Oura Labs
(an opt-in innovation hub within the Oura App that allows members
to test features in development and provide feedback) that enables
tracking meal timing and maps that timing to their chronotype to
understand how, what and when we eat can impact health metrics like
sleep, stress and recovery.
Eighty-eight percent of Americans are not in optimal metabolic
health,2 which comes with increased risk of developing co-morbid
conditions like diabetes, heart disease, stroke or all three.3
Strategic partnerships that combine medical-grade technology with
advanced software are driving forward the consumerization of
healthcare, allowing consumers to drive their health journeys and
empowering them with their own health information. Dexcom and ŌURA
plan to meet a need that will change the healthcare landscape going
forward.
About Dexcom
Dexcom empowers people to take control of health through
innovative biosensing technology. Founded in 1999, Dexcom has
pioneered and set the standard in glucose biosensing for more than
25 years. Its technology has transformed how people manage diabetes
and track their glucose, helping them feel more in control and live
more confidently.
Dexcom. Discover what you’re made of. For more information,
visit Dexcom.com.
About ŌURA
ŌURA delivers personalized health data, insights, and daily
guidance with Oura Ring, the leading smart ring that helps you live
healthier, longer. Guided by a mission of changing the healthcare
paradigm from sick care to preventative health, ŌURA makes wellness
and recovery a daily practice through sleep, activity, readiness,
stress, resilience, women’s health and heart health. Millions of
Oura Members around the world use Oura Ring as a personalized
health companion that meets them where they are.
Validated against medical gold standards and driven by
continuous monitoring of 50+ individual health and wellness
biometrics and insights, the lightweight and comfortable Oura Ring
is building the most scientifically validated wearable. Thousands
of teams, research organizations and concierge medical practices
manage the health of their populations with ŌURA, and its ecosystem
includes 800+ partners across women’s health, metabolic health,
fitness, behavioral health and more. In 2013, ŌURA was founded in
Finland and has offices in Oulu, Helsinki, San Francisco and San
Diego. For more information, visit http://ouraring.com/ and connect
with ŌURA on Instagram, Linkedin, and TikTok.
Oura Ring is not a medical device and is not intended to
diagnose, treat, cure, monitor or prevent medical
conditions/illnesses.
1Stelo User Guide.
2https://www.liebertpub.com/doi/10.1089/met.2018.0105.
3https://www.hopkinsmedicine.org/health/conditions-and-diseases/metabolic-syndrome.
Category: IR
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version on businesswire.com: https://www.businesswire.com/news/home/20241119063628/en/
Dexcom Media Contact James
McIntosh 959-716-6698 mediarelations@dexcom.com
Dexcom Investor Contact Sean
Christensen 858-203-6657 investor-relations@dexcom.com
ŌURA Media Contact Kate
Brinks 415-823-3121 press@ouraring.com
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