Daytime Dining leader teams up with "Cook'N
Bacon" to giveaway free brunch for a year for two lucky
pairs
BRADENTON, Fla., Aug. 29,
2024 /PRNewswire/ -- Breakfast is served. First
Watch is partnering with Team USA's first 2024 Paris Olympic Games
medal winners, divers Kassidy Cook
and Sarah Bacon, to give away a year
of free brunch for two lucky duos.
While the pair's last names and clever hashtag,
#breakfastisserved, originally caught the restaurant's attention,
it was the synchronization with First Watch's culture that
solidified the partnership. First Watch is known for its "You
First" commitment to employees and customers, and specifically its
core values of "Roll Up Your Sleeves," "Be Kind" and "Stand
Shoulder to Shoulder."
"We admire Kassidy and Sarah for their commitment to working
hard with infectious positivity, resilience and grit," said
Laura Sorensen, Chief People Officer
at First Watch. "We believe that a day well spent starts with the
company you keep … and they certainly keep good company! These
athletes literally 'Stand Shoulder to Shoulder' on the diving board
– a value we hold dear as our teams work together to make days
brighter for customers at every opportunity."
The Olympians, known affectionately as "Cook'N Bacon," won
Silver in the women's 3-meter synchronized springboard event,
taking home America's first medal of the 2024 Paris Olympic
Games.
Now, two lucky winners (and a friend each) will win free
First Watch for a year.* Thursday,
August 29 through Tuesday, September
3, fans who follow @FirstWatch on Instagram can enter to win
by tagging the "Cook" to their "Bacon" on this post – the person
they are most in "sync" with.
First Watch has been fueling athletes for years. The menu takes
an elevated approach to traditional breakfast, brunch and lunch
offerings made to order using fresh ingredients in a kitchen
without fryers, microwaves and heat lamps. To uncover the best
ingredients, the restaurant is guided by a "Follow the Sun" food
ethos to source fresh ingredients, wherever and whenever they are
in season.
The restaurant has a long history of supporting athletes. The
Cook'N Bacon partnership was developed in partnership with the
premiere sports sponsorship platform for professional women
athletes, Parity, and highlights First Watch's continued commitment
to support women-athletes.
* The First Watch Brunch for A Year Sweepstakes
("Sweepstakes") is open to all natural persons who are legal
residents of the United States and
District of Columbia, with the
exception of Rhode Island, who are
at least 18 years old at time of entry. Void outside the
USA, in Puerto Rico, the US Virgin Islands, and other
United States territories and
possessions. The Sweepstakes is subject to all applicable federal,
state, and local laws and regulations and is void where prohibited
by law. Each of the two (2) qualifying winners (and their tagged
friend) of the "free First Watch for a year" prize to be awarded
with 52 Brunch Bucks, valued at up to $20 each, totaling $1,040. For more information visit Brunch for a
Year Sweepstakes Rules and Regulations.
About First Watch
First Watch is an award-winning Daytime Dining concept serving
made-to-order breakfast, brunch and lunch using fresh ingredients
across its network of neighborhood restaurants. A recipient of
hundreds of local "Best Breakfast" and "Best Brunch" accolades,
First Watch's chef-driven menu includes elevated executions of
classic favorites, along with specialties such as the Quinoa Power
Bowl®, Farm Stand Breakfast Tacos, Avocado Toast, Chickichanga,
Morning Meditation, Spiked Lavender Lemonade and its signature
Million Dollar Bacon. In 2023, First Watch was recognized as the
top restaurant brand in Yelp's inaugural list of the top 50
most-loved brands in the U.S. In 2023 and 2022, First Watch was
named a Top 100 Most Loved Workplace® in Newsweek by the Best
Practice Institute. In 2022, First Watch was awarded a sought-after
MenuMasters honor by Nation's Restaurant News for its seasonal
Braised Short Rib Omelet and recognized with ADP's coveted Culture
at Work Award. First Watch operates more than 535 restaurants in 29
states. For more information, visit www.firstwatch.com.
About Parity
Minority-founded in 2020, Parity is a
sports marketing and sponsorship platform dedicated to closing the
gender income and opportunity gap in professional sports. By
developing high-impact collaborations between brands, professional
women athletes and their fans, Parity has proudly put millions in
the pockets of women athletes, attracting dozens of brands – from
Microsoft® to Morgan Stanley® – to the movement in the process. The
platform offers connections to more than 1,000 women athletes from
80+ sports, including over 250 Olympians and Paralympians. For more
information on how to tap into the rapidly rising influence and
popularity of women athletes, visit https://paritynow.co or follow
us on Instagram and LinkedIn.
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SOURCE First Watch Restaurants, Inc.
