TIDMGAN
RNS Number : 5361A
GAN PLC
27 March 2017
LONDON STOCK EXCHANGE (LSE): GAN
GAN launches Simulated Gaming(TM) for the Oneida Indian Nation's
Turning Stone Resort Casino in upstate New York.
GAN's Simulated Gaming(TM) now available at TurningStone.com and
in major app stores
London & Dublin | March 27, 2017: GAN plc ("GAN" or the
"Company"), an award-winning developer and supplier of
enterprise-level B2B Internet gaming software, services and online
gaming content in the United States, announces it has launched
Simulated Gaming(TM) for one of the longest-standing Native
American casino operators in America at their Turning Stone Resort
Casino property.
Turning Stone Resort Casino ("the Client") is a major
destination for residents of central New York State and has been
operational since 1993. This 24-year old casino is owned and
operated by the Oneida Nation headquartered in Verona, New York.
This partnership was previously announced by GAN on September 9,
2016.
Following an extensive diligence process, GAN was selected for
their deep capabilities in providing both real money and social
gaming experiences from a singular technology platform together
with the ability to deliver a custom-designed website/App wholly
integrated into their on-property loyalty program and KONAMI
Gaming's SYNKROS(TM) casino management system. This provides
Turning Stone's loyal customers with a means of enhancing their
overall experience with an interactive online component. Turning
Stone's gaming website/app is not gambling and people are not
wagering with live money.
Highlights
-- Now available online at TurningStone.com is an innovative
Internet-based Simulated Gaming(TM) service designed by GAN
specifically to complement Turning Stone's land-based casino,
offering patrons a gaming-as-entertainment experience comprising a
wide range of recognized casino slots, video poker and table games
available only on GAN's Simulated Gaming(TM) platform.
-- Custom product design by GAN reflects and protects the
Turning Stone brand identity with cutting-edge user interface for
maximum patron engagement across desktop web, mobile web and native
apps available within the major app stores.
-- Simulated Gaming(TM) experience is fully integrated into the
on-property rewards program operated by the Client in reliance upon
the KONAMI Gaming SYNKROS(TM) casino management system. First
Simulated Gaming(TM) deployment integrated with KONAMI Gaming's
SYNKROS(TM) casino management system.
Management Commentary
Dermot Smurfit, CEO of GAN commented:
"Turning Stone has intelligently placed its highly-regarded
loyalty program at the heart of their new Simulated Gaming consumer
proposition which has already delivered high levels of online
engagement with their casino patrons. We look forward to a
successful and long term relationship with one of New York State's
longest-established casino operators."
FAQ's about GAN's Simulated Gaming(TM)
-- The Client is the second US client in the populous State of
New York and the fourth major Native American US client secured by
GAN to date.
-- Launched in the US by GAN in January 2014, Simulated
Gaming(TM) has proven to monetize Internet traffic to existing
websites operated by land-based US casinos with average revenue per
daily active user (ARPDAU) of $2.75 in 2014 and $2.32 in 2015, as
against an original estimate of $0.60, greatly exceeding equivalent
numbers reported by Social Casino operators.
-- Supported by 147 months of operating data across ten (10)
major US casino deployments, Simulated Gaming(TM) is now proven to
drive increased visitation on-property and in 2014 delivered on
average a 28% uplift in on-property theoretical win from increased
visitation by existing patrons who also engage with Simulated
Gaming(TM) online.
-- US casino operators report more than 50% of their surveyed
casino patrons are already engaged in playing multiple Social
Casinos online. Simulated Gaming(TM) enables land-based US casinos
access to the Social Casino market worth $3.8 billion annually
worldwide in 2016 (source: Eilers & Krejcik Gaming, LLC) and is
proven to increase property visitation among existing patrons,
reactivate lapsed patrons bringing them back on-property and drive
acquisition of new patrons from outside the typical drive distance
to the property.
www.GAN.com
For further information please contact:
GAN Investors: The Equity Group
Dermot Smurfit Adam Prior/Kyle King
Chief Executive Officer aprior@equityny.com
+44 (0) 20 7292 6262 Main telephone: 212.371.8660
dsmurfit@GAN.com
Davy
John Frain / Roland French
+353 1 679 6363
GAN | Overview
GAN is a leading developer and supplier of enterprise-level
Business to Business gaming software systems and online gaming
content. GAN is listed on the ESM Market of the Irish Stock
Exchange and the AIM Market of the London Stock Exchange under the
ticker: GAN
The Company has developed an Internet gaming enterprise software
system, GameSTACK(TM), which it licences to online and land-based
gaming operators as a turn-key technology solution for both
regulated real-money and simulated online gaming. The Internet
Gaming System, developed in London under a UK Gambling Commission
licence, is certified to the highest technical standards currently
required by gaming regulators.
GAN is also a leading developer of proprietary online games with
a complementary business converting offline casino slot machines
and table games into online equivalents on behalf of major
land-based slot machine manufacturers including Aristocrat,
Ainsworth, KONAMI, Everi (formerly Multimedia Games), Incredible
Technologies, GamoMat, Reel Time Gaming, High Flyer Games and
Scientific Games (via DEQ Systems Corp).
GAN has an established business in Europe, licensing gaming
content to major European gaming operators including Bet365,
Betfair PaddyPower, William Hill, Rank, Lottomatica, Sisal and
SNAI.
In the United States for real money Internet gaming, GAN has
partnered with Betfair Plc to provide its Internet Gaming System
following the introduction of regulated real-money online gaming in
New Jersey in November 2013.
In the United States for Simulated Gaming(TM), GAN has partnered
with an increasing number of major land-based US casinos
coast-to-coast. In New York, GAN has launched a Simulated
Gaming(TM) website via www.EmpireCityCasino.com in September 2014.
In Pennsylvania, GAN launched a Simulated Gaming(TM) website
www.ParxOnline.com in March 2015. In March 2015 Maryland Live!
Casino in Maryland chose GAN to upgrade their existing free-to-play
website to a monetized Simulated Gaming(TM) website, soft-launched
in July 2015 and launched integrated with their casino management
system in November 2015. In September 2015 major Californian Tribal
casino operator San Manuel chose GAN's Simulated Gaming(TM)
launched in November 2015. In October 2015 American Casino &
Entertainment Properties (ACEP) chose GAN's Simulated Gaming(TM)
launched in December 2015. In December 2015 Borgata Casino Hotel
& Spa chose GAN's Simulated Gaming(TM) launching in H1 2017.
Also in December 2015 Lady Luck Interactive, a wholly-owned
subsidiary of Isle of Capri Corporation, chose GAN's Simulated
Gaming(TM) and launched in July 2016. In February 2016 Rock Gaming
(re-branded as JACK Entertainment) chose GAN's Simulated Gaming(TM)
to support their Ohio-based casino properties launched online in
October 2016. In March 2016 Twin River in the North East chose
GAN's Simulated Gaming(TM) and launched in November 2016. In April
2016 major Tribal casino operator Chickasaw Nation chose GAN's
Simulated Gaming(TM) launching in H1 2017. In June 2016 Tribal
casino operator TurningStone Casino Resort chose GAN's Simulated
Gaming(TM) and launched in March 2017. In July 2016 Nevada's
Station Casinos chose GAN's Simulated Gaming(TM) launching in H1
2017. In September 2016 a major existing US casino client nominated
GAN to launch real money Internet casino gaming in Europe and other
Rest of World regulated markets commencing in H1 2017.
For more information please visit www.GAN.com
This information is provided by RNS
The company news service from the London Stock Exchange
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