GAN Launches Stratosphere Slots on AcePlayCasino.com
April 26 2017 - 10:00AM
Business Wire
Exclusive slot game delivered for ACEP
celebrating the 21st anniversary of the Stratosphere Casino, Hotel
& Tower
GAN plc (“GAN” or the “Company”), an award-winning developer and
supplier of enterprise-level B2B Internet gaming software, services
and online gaming content in the United States, today announces the
launch of its first casino slot game ‘Stratosphere Slots’
commissioned by American Casino Entertainment Properties, LLC
(“ACEP”). This is the first game specifically commissioned by a
client of GAN’s Simulated Gaming and signals emerging demand for
custom game development among GAN’s thirteen casino operator
clients anticipated to be operating Simulated Gaming online by the
end of H1 2017.
Engaging patrons with exclusive online gaming experiences which
are compelling in their own right and which simultaneously
reinforce the value proposition of on-property amenities and
experiences is a core competency of GAN. Developed and designed in
consultation with the casino client’s specialists, this new game
launch signals and important extension in the delivery capability
of GAN for its clients seeking to both differentiate their
Simulated Gaming content portfolio and introduce their own casino
slot games onto their virtual gaming floor, alongside third party
casino equipment manufacturers’ content.
Management Commentary
Dermot Smurfit, CEO of GAN commented:
“This represents the logical extension of a Simulated Gaming
relationship between GAN and its clients: Collaborating with
‘bricks and mortar’ casino executives who, in the online channel
have a refreshing opportunity to devise their own breed of online
gaming titles with relatively little capital outlay and a clear
return on investment. GAN is proud to bring to life the shared
vision of ‘Stratosphere Slots’, which delivers an engaging casino
slot experience on desktop PC and all mobile devices.”
Alec Driscoll, Director of ACEP Interactive commented:
“Our newest casino slot game captures and delivers the
excitement of visiting the Stratosphere Casino, Hotel & Tower
online to a new audience of players and we’re delighted to launch
on the twenty-first anniversary of the Tower’s opening. GAN has
delivered a professional and innovative casino slot game, which
perfectly complements the wide range of existing games available
from GAN and its content partners.”
FAQ’s about GAN’s Simulated Gaming™
- Launched in the US by GAN in January
2014, Simulated Gaming™ has proven to monetize Internet traffic to
existing websites operated by land-based US casinos with average
revenue per daily active user (ARPDAU) of $2.75 in 2014 and $2.32
in 2015, as against an original estimate of $0.60, greatly
exceeding equivalent numbers reported by Social Casino
operators.
- Supported by 147 months of operating
data across ten (10) major US casino deployments, Simulated Gaming™
is now proven to drive increased visitation on-property and in 2014
delivered on average a 28% uplift in on-property theoretical win
from increased visitation by existing patrons who also engage with
Simulated Gaming™ online.
- US casino operators report more than
50% of their surveyed casino patrons are already engaged in playing
multiple Social Casinos online. Simulated Gaming™ enables
land-based US casinos access to the Social Casino market worth $3.8
billion annually worldwide in 2016 (source: Eilers & Krejcik
Gaming, LLC) and is proven to increase property visitation among
existing patrons, reactivate lapsed patrons bringing them back
on-property and drive acquisition of new patrons from outside the
typical drive distance to the property.
www.GAN.com
GAN | Overview
GAN is a leading developer and supplier of enterprise-level
Business to Business gaming software systems and online gaming
content. GAN is listed on the ESM Market of the Irish Stock
Exchange and the AIM Market of the London Stock Exchange under the
ticker: GAN
The Company has developed an Internet gaming enterprise software
system, GameSTACK™, which it licenses to online and land-based
gaming operators as a turn-key technology solution for both
regulated real-money and simulated online gaming. The Internet
Gaming System, developed in London under a UK Gambling Commission
license, is certified to the highest technical standards currently
required by gaming regulators.
GAN is also a leading developer of proprietary online games with
a complementary business converting offline casino slot machines
and table games into online equivalents on behalf of major
land-based slot machine manufacturers including Aristocrat,
Ainsworth, KONAMI, Everi (formerly Multimedia Games), Incredible
Technologies, GamoMat, Reel Time Gaming, High Flyer Games and
Scientific Games (via DEQ Systems Corp).
GAN has an established business in Europe, licensing gaming
content to major European gaming operators including Bet365,
Betfair PaddyPower, William Hill, Rank, Lottomatica, Sisal and
SNAI.
In the United States for real money Internet gaming, GAN has
partnered with Betfair Plc to provide its Internet Gaming System
following the introduction of regulated real-money online gaming in
New Jersey in November 2013.
In the United States for Simulated Gaming™, GAN has partnered
with an increasing number of major land-based US casinos
coast-to-coast. In New York, GAN has launched a Simulated Gaming™
website via www.EmpireCityCasino.com in September 2014. In
Pennsylvania, GAN launched a Simulated Gaming™ website
www.ParxOnline.com in March 2015. In March 2015 Maryland Live!
Casino in Maryland chose GAN to upgrade their existing free-to-play
website to a monetized Simulated Gaming™ website, soft-launched in
July 2015 and launched integrated with their casino management
system in November 2015. In September 2015 major Californian Tribal
casino operator San Manuel chose GAN’s Simulated Gaming™ launched
in November 2015. In October 2015 American Casino &
Entertainment Properties (ACEP) chose GAN’s Simulated Gaming™
launched in December 2015. In December 2015 Borgata Casino Hotel
& Spa chose GAN’s Simulated Gaming™ launching in H1 2017. Also
in December 2015 Lady Luck Interactive, a wholly-owned subsidiary
of Isle of Capri Corporation, chose GAN’s Simulated Gaming™ and
launched in July 2016. In February 2016 Rock Gaming (re-branded as
JACK Entertainment) chose GAN’s Simulated Gaming™ to support their
Ohio-based casino properties launched online in October 2016. In
March 2016 Twin River in the North East chose GAN’s Simulated
Gaming™ and launched in November 2016. In April 2016 major Tribal
casino operator Chickasaw Nation chose GAN’s Simulated Gaming™
launching in H1 2017. In June 2016 Tribal casino operator
TurningStone Casino Resort chose GAN’s Simulated Gaming™ and
launched in March 2017. In July 2016 Nevada’s Station Casinos chose
GAN’s Simulated Gaming™ launching in H1 2017. In September 2016 a
major existing US casino client nominated GAN to launch real money
Internet casino gaming in Europe and other Rest of World regulated
markets commencing in H1 2017.
In April 2017 GAN was granted a Casino Service Industry
Enterprise license by the New Jersey Division of Gaming Enforcement
being GAN’s first privileged gaming license in the United
States.
For more information please visit www.GAN.com
ACEP Interactive, LLC | About
ACEP Interactive, LLC was established in 2012 by parent company,
American Casino & Entertainment Properties LLC (ACEP), in order
to create a framework for digital gaming for today’s casino. This
includes regulated online gaming, social gaming, on premise mobile,
mobile Race & Sports and virtual reality. ACEP owns and
operates four gaming and entertainment properties in Clark County,
Nevada: Stratosphere Hotel Casino & Tower, is a destination
resort featuring one of the most recognizable landmarks on the Las
Vegas Strip; Arizona Charlie’s Decatur and Arizona Charlie’s
Boulder, two off-Strip casinos, primarily serve residents of Las
Vegas; and The Aquarius Casino Resort in Laughlin, Nevada, catering
to Laughlin visitors and residents. The four properties target
middle-market customers interested in value in their gaming,
lodging, dining and entertainment experiences.
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GANDermot Smurfit, +44 (0) 20 7292 6262Chief Executive
Officerdsmurfit@GAN.comorInvestors:The Equity
GroupAdam Prior,
212-371-8660aprior@equityny.comorDavyJohn Frain / Roland
French+353 1 679 6363
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