Versus Systems Partners with Tabletop and Video Game Creator, Maestro Media
July 20 2023 - 7:30AM
Versus Systems Inc. (“Versus” or the “Company”) (NASDAQ: VS)
announced today that it has entered a strategic partnership with
game creator Maestro Media to expand Versus’ product portfolio and
support Maestro Media’s upcoming gaming campaigns.
Versus’ proprietary digital marketing platform
will leverage existing Maestro Media campaigns and products to
enhance both brand and consumer experiences as well as in-content
rewards. Players will soon be able to earn in-game prizes related
to Maestro Media games and merchandise. Winfinite technology will
also be used to promote future campaigns for Maestro Media’s
tabletop games featuring globally renowned and beloved characters
and creators.
Led by marketing and gaming mogul Javon Frazier,
Maestro Media offers best-in-class single and multiplayer games,
merchandise and IP that Versus can integrate into its comprehensive
advertising tools. Frazier currently serves as the CEO of Maestro
Media but previously launched many hugely successful games and
campaigns for Studio 71 and Marvel Entertainment.
“We are thrilled to work with tabletop gaming,
IP and crowdfunding juggernaut Javon Frazier and his company to
further develop the Winfinite platform and promote future Maestro
Media products,” said Matthew Pierce, Founder and CEO of Versus
Systems. “Partnering with Maestro Media is a testament to the
capabilities of Versus’ marketing technology as Frazier has
experience leading advertisement campaigns for legendary
entertainment companies. Combining Winfinite’s technology with
Maestro Media’s existing portfolio will allow brands to create
marketing campaigns that are more engaging and rewarding than
ever.”
Javon Frazier, CEO of Maestro Media, commented,
“Maestro Media is excited to partner with Versus Systems to deliver
the most interactive and effective campaigns we have launched yet.
Versus’ Winfinite platform offers top notch technology allowing
streamlined campaign creation with optimized consumer engagement.
We look forward to working with Versus and using the Winfinite
platform to promote our future products.”
About Versus Systems
Versus Systems Inc. is an engagement and rewards company that
makes live events, games, shows, and apps more fun to watch and
play. Versus adds interactive games, polling, trivia, predictive
elements, and other win conditions to existing entertainment -
whether in-venue or online - making the content more contextual,
personal, and rewarding. Versus works with Fortune 100 brands as
well as NFL, NBA, MLB, NHL, NCAA, and other content creators to
make engaging, rewarding experiences for fans all over the world.
For more information, please
visit www.versussystems.com or visit the
official Versus Systems YouTube
channel.
About Maestro Media
Maestro Media is an innovative full service strategic and
business development firm specializing in adapting original IP and
pop culture franchises into a wide range of physical experiences
and products through a meaningful community-first approach. Having
been instrumental in converting beloved video game franchises such
as The Binding of Isaac and Sally Face into hugely successful board
games and other product areas, Maestro Media looks to expand the
ways fans interact with their favorite franchise or creator,
collaborating directly with consumers to develop products and
further retaining lifelong fans for its partners. Founded in 2015
by veteran digital strategist and serial entrepreneur Javon Frazier
and led by a genuine passion for gaming, fan communities and
experiential customer experiences, Maestro Media works with its
partners to meaningfully connect with consumers on an ongoing basis
to generate positive brand sentiment. For more information, visit
maestromedia.com.
Disclaimer for Forward-Looking
Information This news release contains certain
forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995. All statements, other
than statements of historical fact, are forward looking statements
and are based on expectations, estimates and projections as at the
date of this news release. Any statement that involves discussions
with respect to predictions, expectations, beliefs, plans,
projections, objectives, assumptions, future events or performance
(often but not always using phrases such as "expects", or "does not
expect", "is expected", "anticipates" or "does not anticipate",
"plans", "budget", "scheduled", "forecasts", "estimates",
"believes" or "intends" or variations of such words and phrases or
stating that certain actions, events or results "may" or "could",
"would", "might" or "will" be taken to occur or be achieved) are
not statements of historical fact and may be forward looking
statements. These forward-looking statements are based on
reasonable assumptions and estimates of management of the Company
at the time such statements were made. Actual future results may
differ materially as forward-looking statements involve known and
unknown risks, uncertainties and other factors which may cause the
actual results, performance or achievements of the Company to
materially differ from any future results, performance or
achievements expressed or implied by such forward-looking
statements. Although the forward-looking statements contained in
this news release are based upon what management of the Company
believes, or believed at the time, to be reasonable assumptions,
the Company cannot assure shareholders that actual results will be
consistent with such forward-looking statements, as there may be
other factors that cause results not to be as anticipated,
estimated or intended. Accordingly, readers should not place undue
reliance on forward-looking statements and information. There can
be no assurance that forward-looking information, or the material
factors or assumptions used to develop such forward-looking
information, will prove to be accurate. The Company does not
undertake any obligations to release publicly any revisions for
updating any voluntary forward-looking statements, except as
required by applicable law.
Investor Contact:Cody Slach and Jackie
KeshnerGateway Group,
Inc.949-574-3860IR@versussystems.comorpress@versussystems.com
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