Second year of partnership underscores
Kellanova's commitment to creating #BetterDays for everyone
CHICAGO, Nov. 14,
2024 /PRNewswire/ -- For the second year in a
row, Cheez-It® is partnering with the
College Football Playoff (CFP) Foundation's Extra Yard for Teachers
initiative to give back to educators who have continuously stepped
up for their students. Cheez-It is donating $300,000 to Extra Yard for Teachers—a
$50,000 increase from the previous
year—to help ensure teachers have the tools they need to inspire
and educate future generations.
"Cheez-It is thrilled to once again partner with the
College Football Playoff Foundation and Extra Yard for Teachers to
give back to educators who truly elevate the teaching profession,"
said Cara Tragseiler, Senior Brand Director for
Cheez-It. "It's an honor to be able to give back to the
people who have made such an indelible mark on their students and
communities."
#BetterDays for communities across the
country
Kellanova is committed to creating better days for 4
billion people by the end of 2030 through its Better Days™ Promise,
the company's social and environmental strategy. This ongoing
partnership between Kellanova's iconic Cheez-It brand and
the CFP Foundation, the largest sports entity dedicated to
inspiring and empowering teachers, aims to recognize teachers
across the country who have their students Feelin' The Cheeziest—or
next level excited—about school.
"The CFP Foundation is honored to partner with our friends at
Kellanova to support teachers across the country," said
Britton Banowsky, Executive Director
at the College Football Playoff Foundation. "Both of our
organizations recognize that great teachers change lives and are
vital to the success of every community. We look forward to seeing
this partnership continue to make an impact well into the
future."
During the 2023 college football season, Cheez-It's
$250,000 donation helped fund 444
projects for 343 teachers at 175 schools, including underfunded
schools across Illinois and
Michigan with diverse populations
where at least 50% of students qualify for free or reduced-price
lunches.
Empowering teachers through sport
This year,
Cheez-It has planned multiple surprises for teachers through
various funding of classroom projects on DonorsChoose.
Additionally, Cheez-It and the CFP Foundation have
engaged multiple college football student-athletes to express
gratitude and share personal stories that honor educators and
highlight their invaluable contributions.
Follow @CheezIt on Instagram, Facebook and TikTok
to keep up with the latest on how Cheez-It is showing
up this college football season. To learn more about Kellanova's
Better Days Promise commitments, click here.
About Kellanova
Kellanova (NYSE: K) is a leader in
global snacking, international cereal and noodles, and North America frozen foods with a legacy
stretching back more than 100 years. Powered by differentiated
brands including Pringles®,
Cheez-It®, Pop-Tarts®,
Kellogg's ® Rice Krispies
Treats®, RXBAR®,
Eggo®, MorningStar Farms®,
Special K®, Coco
Pops®, and more, Kellanova's vision is to
become the world's best-performing snacks-led powerhouse,
unleashing the full potential of our differentiated brands and our
passionate people. Our net sales for 2023 were $13 billion.
At Kellanova, our purpose is to create better days and ensure
everyone has a seat at the table through our trusted food brands.
We are committed to promoting sustainable and equitable food access
by tackling the crossroads of hunger, sustainability, wellbeing,
and equity, diversity & inclusion. Our goal is to create Better
Days for 4 billion people by the end of 2030 (from a 2015
baseline). For more detailed information about our commitments, our
approach to achieving these goals, and methodology, please visit
our website at https://www.kellanova.com.
About the College Football Playoff Foundation
The College Football Playoff (CFP) Foundation is the 501(c)3
non-profit organization serving as the community engagement arm of
the College Football Playoff and works in partnership with
institutions of higher education, sports organizations,
corporations and non-profits to support educators and improve
student outcomes. The purpose of the CFP Foundation lies in
supporting PK-12 education by elevating the teaching profession.
The CFP Foundation inspires and empowers educators by focusing its
work in four areas: recognition, resources, recruitment and
retention, and professional development. To learn more, visit
cfp-foundation.org and follow Extra Yard for Teachers
(@CFPExtraYard) on social media.
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SOURCE Kellanova