OKLAHOMA
CITY, March 28, 2023 /PRNewswire/
-- Immotion, the leading provider of location-based VR
edutainment, premiered their latest VR adventure FLIGHT OF THE
MANTAS at the 2023 Association of Zoos & Aquariums (AZA)
Mid-Year Meeting in Oklahoma City
that began March 25th. Immotion's
President Rod Findley was on hand to
introduce FLIGHT OF THE MANTAS to the more than 1000 zoo and
aquarium professionals attending the weeklong conference from
across the country.
VR is a game changer for conservation. We
don't have a lot of time left to save the remaining manta
populations
FLIGHT OF THE MANTAS takes viewers on a deep dive under the
crystal waters off the coast of Mozambique, following marine biologist Dr.
Andrea Marshall on her quest to
study and protect the local manta ray population. Known
internationally as "Queen of the Mantas," Dr. Marshall is
co-founder of the Marine Megafauna Foundation, a non-profit
dedicated to the conservation of endangered marine wildlife and to
the restoration of healthy oceans.
When Immotion approached Dr. Marshall about a collaboration, she
jumped at the opportunity to work on Immotion's latest immersive
experience. "Conservation requires empathy. And it's a really
important experience to swim alongside a large animal, to see the
challenges it faces. We've become disconnected from the natural
world, and people don't get to experience wildlife anymore. But
Immotion's FLIGHT OF THE MANTAS transports them, takes them
underwater where they're right there, swimming next to a manta ray.
So VR has been a vital educational tool and a game changer in
conservation. Which is so important, because we don't have a lot of
time left to save the remaining manta populations," Dr. Marshall
said.
Immotion President Rod Findley
agreed, adding, "Partnering with conservation organizations like
the Marine Megafauna Foundation is very important to us. It forms
the core of our mission of conservation and education." To
spread this gospel of conservation, Immotion works with zoos and
aquariums to place multi-seat VR theaters on-site, deepening the
guest engagement via immersive VR experiences. Immotion VR theaters
are currently in over 35 locations worldwide and
counting, offering the VR experiences GORILLA TREK, SHARK DIVE,
SWIMMING WITH HUMPBACKS, and now FLIGHT OF THE MANTAS.
For FLIGHT OF THE MANTAS, Immotion's creative team partnered
with Habitat XR in Africa for
logistical help and production services, as they provided
state-of-the-art VR cameras to create the 3D, 360 VR
experience.
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SOURCE Immotion
