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Manuvie extends its brand visibility with
sponsorship of venue in emblematic Quartier DIX30 in Brossard
MONTREAL, Sept. 18,
2023 /CNW/ - Manuvie is pleased to announce that
Théâtre L'Étoile in popular Quartier DIX30 is now named Théâtre
Manuvie showcasing its commitment to Quebec culture.
"We're proud to associate our brand with Quartier DIX30 as
Quebec is a key growth market and
a hub for business development for Manuvie," says Alexis Gerbeau, Head, Manuvie Québec. "Manuvie
is committed to empowering health and well-being to support the
journey towards a better life. Théâtre Manuvie brings community and
family together and creates social and emotional connections that
contribute to the health and well-being of Quebec communities achieving strong societal
benefits," adds Gerbeau.
"We're pleased to welcome Manuvie as a new sponsor and proud to
see this institution contribute to the cultural fabric of the
Montreal region and the vibrant
community of Brossard," says
Nicolas Désourdy, President, Carbonleo. Théâtre Manuvie hosts over
250 shows a year, offering a rich and diverse program. In addition
to unveiling the Theatre's new identity, we are also announcing
today a major investment in its spaces, which will result in an
enhanced customer experience, all thanks to the collaboration of
Manuvie and Carbonleo," he adds.
To strengthen the brand's visibility, Théâtre Manuvie has been
redesigned and will allow spectators to enjoy the fall 2023
programming in an optimized room. In addition, the foyer has
been completely renovated with brand new furniture and acoustic
panels, a bar area and lounge have also been added to enhance the
experience. In the summer of 2024 a terrace will be set up,
offering a friendly outdoor space where the public can gather
before the performances.
This fall, residents of the region as well as visitors will be
able to enjoy a broad array of shows. Théâtre Manuvie will host
comedy, music, dance, plays, and other events tailored to all
audiences. Headliners will include Fred Pellerin, Ève Côté,
Lise Dion, Fabien Cloutier, Christine Morency,
Isabelle Boulay,
Daniel Bélanger, Robert Charlebois, Pierre Lapointe,
Alexandra Stréliski, as well as several artists from many
fields.
About Manulife
About Manulife Manulife Financial Corporation is a leading
international financial services provider, helping people make
their decisions easier and lives better. With our global
headquarters in Toronto, Canada,
we provide financial advice and insurance, operating as Manulife
across Canada, Asia, and Europe, and primarily as John Hancock in the
United States. Through Manulife Investment Management, the
global brand for our Global Wealth and Asset Management segment, we
serve individuals, institutions, and retirement plan
members worldwide. At the end of 2022, we had more than 40,000
employees, over 116,000 agents, and thousands of distribution
partners, serving over 34 million customers. We trade as 'MFC' on
the Toronto, New York, and the Philippine stock exchanges
and under '945' in Hong Kong. Not
all offerings are available in all jurisdictions. For additional
information, please visit manulife.com.
About Carbonleo
Carbonleo is a privately owned Quebec real estate development and management
company, leading with a progressive, human-centred and vibrant
approach strongly oriented toward varied experiences. Inspired by
the world's best designers and international best practices,
Carbonleo's team of experienced builders develops real estate
projects that meet the expectations of current and future
consumers. Building on the success of its previous innovative,
mixed-use projects, Carbonleo aims to contribute to Montreal's revitalization and create a range
of propitious and noteworthy projects with high added value that
fit seamlessly into the neighbourhoods in which they come to life.
The company, founded in 2012, has more than 150 employees and
multiple projects in its portfolio, including Quartier DIX30,
Royalmount and the Four Seasons Montreal Hotel and Private
Residences. For more information on Carbonleo, visit
www.carbonleo.com
SOURCE Manulife