BEIJING, June 8, 2018 /PRNewswire/ -- iQIYI,
Inc. (NASDAQ: IQ) ("iQIYI" or the "Company"), an
innovative market-leading online entertainment service
in China, today announced that its in-house produced film
"Blue Amber" has been shortlisted for two 'Asian New Talent' awards
at the prestigious Shanghai
International Film Festival (SIFF), in the categories of 'Best
Film' and 'Best Cinematography'.
The motion picture was produced by iQIYI's film division, iQIYI
Pictures, as part of the company's program to produce and
distribute films by first-time directors. The success is a
recognition of iQIYI's innovative model which seeks to combine the
strength of its internet platform with film content of unmatched
quality.
"Blue Amber" tells a story of a widow who takes financial
revenge on the family involved in the killing of her husband. It
was adapted from the novella "Two Hundred and Forty Months of Life"
by esteemed Chinese author Xu Yigua and was written and directed by
Zhou Jie, a rising young star in the
world of Chinese cinema. "Blue Amber" is Zhou Jie's debut film and was developed through
iQIYI's 'Plan 17' , an initiative designed to cultivate new and
exciting directors in China. The
film script was awarded "Best Film Investment Project" in the
"Young Directors" category at the 2016 Shanghai International Film
Festival.
"We are delighted about Blue Amber's nomination for two 'Asian
New Talent' awards at the Shanghai
International Film Festival." said Ya Ning, president of iQIYI
Pictures, "It is truly inspiring to see an artist as talented as
Zhou Jie won such deserved
recognition, and iQIYI is proud to play a part in kick starting the
careers of all the first-time directors who are taking part in our
'Plan 17'."
iQIYI has expanded the scope of its film business and
participated fully in different sectors of the entertainment
industry. It's working with top-tier international studios to
acquire distribution rights for well-known blockbuster titles;
while promoting the development of the online film industry. At the
same time, it has also tapped into theatrical films production and
distribution in recent years, with a number of original films
winning international critical acclaims.
In addition to "Blue Amber", other iQIYI in-house productions
include "The Summer is Gone", which picked up two major awards at
Taiwan's Golden Horse Awards and
"The Pluto Moment", which was selected for showing at the
prestigious 'Directors Fortnight' at Cannes. iQIYI produced "Mirrors and Feathers" recently won "Best
Feature Film" and "Best Director" awards at the FIRST Youth Film
Festival, also winning the Hivos Tiger Award at the International
Film Festival in Rotterdam, as
well as the Silver Lady Harimaguada Award for Best Film, Best New
Director and the Best Actress award at Spain's Las Palmas de Gran Canaria
International Film Festival.
In animation, iQIYI's "Spycies"
recently won recognition as the first Chinese-made animation film
to be honored with a showing at "Annecy Goes To Cannes", a
prestigious animation industry event held at the Cannes Film Festival.
At the same time, iQIYI has also successfully explored
opportunities with commercial movie theaters. ' Youth', a movie
co-produced by iQIYI Pictures, has been extremely well received by
audiences and achieved great success at the box office. Looking
forward, iQIYI Pictures' prolific output of world-class video
content is far from abetting, with the company having produced or
invested in ten major films over the last year, with a further nine
titles slated for 2018. Among the releases scheduled for this year
is a joint action-comedy film project with an US studio 'The H
Collective', featuring a script from "Thor: Ragnarok" co-writer
Craig Kyle.
About iQIYI, Inc.
iQIYI, Inc. (NASDAQ: IQ) ("iQIYI" or the "Company") is
an innovative market-leading online entertainment service
in China. Its corporate DNA combines creative talent with
technology, fostering an environment for continuous innovation and
the production of blockbuster content. iQIYI's platform features
highly popular original content, as well as a comprehensive library
of other professionally-produced content, partner-generated content
and user-generated content. The Company distinguishes itself in the
online entertainment industry by its leading technology platform
powered by advanced AI, big data analytics and other core
proprietary technologies. iQIYI attracts a massive user base with
tremendous user engagement, and has developed a diversified
monetization model including membership services, online
advertising services, content distribution, live broadcasting,
online games, IP licensing, online literature and e-commerce etc.
For more information on iQIYI, please
visit http://ir.iQIYI.com.
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