KOOV Koovs Plc

TIDMKOOV

Koovs PLC

19 April 2017

Innovative Facebook Live fashion masterclass #KoovsStyleSesh takes Koovs brand to 28 million

London, Delhi, 19 April 2017. Tomorrow (20 April 2017) Koovs plc, (AIM: KOOV) will host its first Fashion Masterclass #KoovsStyleSesh using the innovative Facebook Live platform to bring the Koovs brand and fashion expertise to its widest social media audience to date.

The #KoovsStyleSesh will feature two high profile young Indian celebrities, film actress, model and fashion graduate Neha Sharma and Fashion & Beauty You Tube Guru Sherry Shroff. Hosted by cult youth media presenter Kritika Avasthi, KoovsStyleSesh will leverage Koovs fashion expertise for an original one-of-a-kind session on Finding Your Fashion Tribe.

The show will stream live on the Facebook handles of both entertainment/lifestyle site Filter Copy and Koovs, and leverage not only the significant social media following of both celebrities, but also the followers of fashion and entertainment media partners Grazia, Filmfare and Femina, to provide original and exclusive content for a total audience reach to over 28 million.

Koovs is already the leader in social media engagement within its category in India, with over two million social followers (400,000 on Instagram and 1.8 million Facebook with the highest engagement levels of 20%). The company was also recently named the Most Popular Fashion Portal 2017 by the Youth Marketing Forum.

www.koovs.com

For further information please contact:

 
 KOOVS plc. UK                   Media enquiries UK: 
  Jody.haskayne@koovs.com          Headland 
  +44 (0) 7710 726443              Lucy Legh / Rob Walker 
                                   / Pippa Murphy 
  KOOVS.COM INDIA                  Tel: +44 (0)20 3805 
  Sutapa.chattergee@koovs.com      4822 
 
 
 
 

This information is provided by RNS

The company news service from the London Stock Exchange

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April 19, 2017 02:00 ET (06:00 GMT)

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