Latest funding round supports launch of
innovative Offer Order Settle Delivery (OOSD) platform and global
expansion
LONDON, Nov. 21,
2024 /PRNewswire/ -- CellPoint Digital, the
leading provider of payment solutions to the airline and travel
industries and a global pioneer of Payment Orchestration, has
secured $30 million in funding from
Toscafund and Penta Capital. This latest investment will accelerate
the launch of CellPoint Digital's revolutionary Offer Order Service
Delivery (OOSD) payment orchestration platform, purpose-built to
power the Travel industry's transformation toward modern airline
retailing.
This latest funding round highlights the growing demand for
advanced payment expertise and payment orchestration solutions in
the global travel industry, where CellPoint Digital stands as the
market leader. The company's position in the dynamic air travel,
hospitality, cruise, OTA, and tour operator sectors is reinforced
by its partnerships with prominent brands, including Virgin
Atlantic, Southwest, Sabre, Cebu Pacific, avianca and most
recently, Riyadh Air, VoePass and La Compagnie.
Investment Fuels Global Expansion and Revenue
Growth
With this round of funding, CellPoint Digital will accelerate
its global expansion to meet the increasing worldwide demand for
its services. The investment will enable the company to intensify
its focus on optimising payment and money movement services for its
clients whilst expanding its Alternative Payment Method (APM) hub
to service the growing needs of its partners. This expansion will
support CellPoint Digital in delivering on its already won
contracts, including the recently announced partnership with Riyadh
Air, and fulfilling its growing partnership with Sabre.
"As our company has grown rapidly in the last few years, we have
delivered our industry-first payment orchestration solution to more
travel brands worldwide, supporting them in optimising payment
processes, driving profitability, and improving their customers'
experience," said Kristian Gjerding,
CEO of CellPoint Digital. "This latest investment from our valued
partners at Toscafund and Penta Capital not only acknowledges our
growth and the ongoing strong demand for our solutions in the
travel industry but also paves the way for more global expansion
and success within the market, positioning the company for
long-term scalability."
Leading Payments Technology for the Travel
Ecosystem
CellPoint Digital's payment orchestration solution helps travel
brands increase top-line revenue by improving authorisation rates
and providing a frictionless payment experience in the booking
path, presenting customers with the payment methods they want to
use, no matter where they are in the world. The platform also
allows merchants to adopt a multi-acquirer payments model that
opens up new growth opportunities, uses intelligent routing to
minimise transaction costs (especially on cross-border
transactions), and provides control and transparency across all
payment processes.
"CellPoint Digital has continually solidified its leading market
position and demonstrated its ability to expand aggressively and
responsibly," says Steven Scott,
Founding Partner of Penta Capital. "As we forecast demand for
CellPoint Digital's solutions to continue across the global travel
sector, we are confident that this investment will represent
another compelling growth opportunity."
Payment Solutions Optimised for Offer/Order Travel
Retailing
CellPoint Digital's new OOSD platform represents a significant
advancement in airline commerce capabilities, enabling:
- Seamless transition from legacy PSS to modern Offer and
Order architecture
- Payment-driven offer creation and management across all
channels
- Unified payment orchestration supporting diverse payment
methods
- Real-time order management and fulfilment
- Data-driven personalisation at scale
To meet the evolving needs of the travel industry, CellPoint
Digital continues to enhance its offer and order retailing
capabilities, operating in a travel landscape increasingly defined
by new distribution capability (NDC). This innovative approach,
embodied in the OOSD platform, has been crucial in securing
partnerships with forward-thinking airlines like Riyadh Air and
Southwest Airlines, positioning CellPoint Digital at the forefront
of next-generation travel solutions.
About CellPoint Digital
CellPoint Digital is a fintech
leader whose main solution is a Payment Orchestration Platform
which optimises digital payment transactions from cards and enables
new payment options. Merchants can scale their own payment
ecosystem across the world, optimise the routing of each
transaction, increase conversion rates and minimise payment costs.
CellPoint Digital has offices in Copenhagen, Dallas, Dubai, London, Miami, Pune
and Singapore. Learn more
at www.cellpointdigital.com.
About Toscafund Asset Management LLP
Toscafund Asset
Management LLP, founded in 2000 by Martin
Hughes, is a specialist investment manager with a circa
$4.5bn AUM. Specialist areas of
investment include listed equities in the financials and payments
sectors, growth capital for private companies, UK commercial
property and bespoke private equity deals. Toscafund has offices in
London, Manchester, Melbourne, New
York and Hong Kong.
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