CARROLLTON, Texas, March 22, 2018 /PRNewswire/ -- In an ever
increasing digital world, hosting and participating in live events
gives companies and groups the opportunity to make face-to-face
connections with customers, constituents and the community.
Events can help a brand or company increase awareness, align with a
cause or showcase a product or service. Using signs and visual
graphics at each phase—before, during and after an event—helps
maximize an event's effectiveness for the host and the
attendees.
"Regardless of the industry or occasion, events and trade shows
bring people together," said Drue
Townsend, Senior Vice President of Marketing, FASTSIGNS
International, Inc. "To engage, educate and motivate attendees,
brands should use comprehensive visual communications solutions
during all phases of event planning and execution, and across a
variety of media and messaging platforms, to make of the most of
their events."
Before an event, create awareness and build interest with
printed invitations, banners, posters, exterior venue graphics and
flags. Text messaging programs can allow interested parties to
opt-in to receive agenda updates and exclusive content.
During the event, photo backdrops, podium and stage graphics,
window and wall graphics, and building graphics can help extend the
theme and brand the venue. Themed displays, banner stands and
digital signs inform and engage attendees and help motivate action.
Wayfinding signs and floor or pavement graphics are essential to
directing traffic and helping attendees find their way to and
around the event.
"The best event graphics help create an experience that the
attendees will remember," Townsend said. "FASTSIGNS® centers work
with customers on events small and large, including transforming
entire venues into themed environments with elevator and escalator
wraps, wall and floor graphics and much more. Giving away branded
promotional items to take home helps brands and organizations stay
top of mind long after the event is over."
Planning ahead and incorporating signs and visual graphics at
every phase can help make any event more successful.
About FASTSIGNS®
FASTSIGNS International,
Inc. is the largest sign and visual communications franchisor in
North America, and is the
worldwide franchisor of more than 675 independently owned and
operated FASTSIGNS® centers in eight countries including
the U.S., Canada, England, Saudi
Arabia, UAE, Grand Cayman,
Mexico and Australia (where centers operate as
SIGNWAVE®).
FASTSIGNS locations provide comprehensive sign and visual
graphic solutions to help companies of all sizes and across all
industries attract more attention, communicate their message, sell
more products, help visitors find their way and extend their
branding across all of their customer touch points including décor,
events, wearables and marketing materials. Learn more about
sign and visual graphic solutions or find a location at
fastsigns.com. Follow the brand on Twitter @FASTSIGNS, Facebook at
facebook.com/FASTSIGNS or on LinkedIn. For information about the
FASTSIGNS franchise opportunity, contact Mark Jameson (mark.jameson@fastsigns.com or call
214.346.5679).
View original content with
multimedia:http://www.prnewswire.com/news-releases/event-planning-how-to-use-signs-and-visual-graphics-at-every-phase-for-maximum-effectiveness-300618319.html
SOURCE FASTSIGNS International, Inc.