The collaboration aims to tackle the pressing issues
publishers encounter in the evolving digital landscape
NEW
YORK, July 29, 2024 /PRNewswire/ -- Mediavine,
the largest exclusive full-service ad management firm in the U.S.,
today announced its collaboration with TopHatRank, an internet
marketing firm specializing in search engine optimization (SEO).
The collaboration is designed to address growing SEO challenges
faced by publishers and provide Mediavine's publisher community
with expert guidance and support. Mediavine's dedication to
offering publishers top-notch solutions, combined with TopHatRank's
expertise and resources, has positioned the collaboration to
address the increasing challenges that publishers face with
SEO.
Between the frequent updates to Google's search algorithm and
the introduction of generative AI to search results, independent
publishers are experiencing drastic drops in their organic traffic
and, subsequently, their revenue. Through the collaboration,
TopHatRank will provide Mediavine publishers with valuable
resources and access to premium SEO tools and services to help them
stay ahead of the curve and combat traffic and revenue losses.
As a result of the collaboration, all Mediavine publishers will
receive free education directly from TopHatRank through
publisher-exclusive webinars. Additionally, they will have access
to discounted SEO audits and managed SEO services with preferential
placement, as well as exclusive discounts on content marketing
services with ContentYum, a partner company.
Since 2019, TopHatRank has been working with publishers to
successfully audit and optimize over 1,800+ publisher websites. As
a trusted SEO expert, TopHatRank has published many insightful
studies and webinars related to algorithm updates, providing
publishers with actionable insights to improve their website
performance and visibility in search results.
"Our network of publishers see Mediavine as much more than their
ad management provider. They look to us as true partners
collaborating on every aspect of their business," said Eric Hochberger, CEO of Mediavine. "In working
with TopHatRank, we are furthering our commitment to finding and
distributing solutions to help publishers navigate industry
challenges and propel their success in the digital landscape."
"Our collaboration with Mediavine represents a significant
milestone in our mission to empower publishers with the tools and
expertise they need to thrive in the digital landscape," said
Arsen Rabinovich, Founder and
President of TopHatRank. "By combining Mediavine's industry-leading
ad management platform with TopHatRank's SEO expertise, we are
confident that we can help publishers overcome current industry
challenges, maximize their reach, and achieve long-term
success."
About Mediavine
Mediavine is the largest exclusive
independent full-service ad management company, representing and
monetizing approximately 11,000 publisher partner websites with 1.6
billion monthly pageviews in addition to its owned and operated
properties. Mediavine proudly ranks as a Comscore top two lifestyle
property with 150+ million unique monthly visitors and 17 billion
monthly ad impressions. Mediavine is a Google Certified Publishing
Partner - Premier, Great Place to Work®, Inc. 2022 Best
Workplace, Fortune 2022 Best Medium Workplace, Ad Age 2022 Best
Place to Work, and 2023 Inc. 5000.
To learn more about Mediavine, visit www.mediavine.com or
follow us on Twitter, Facebook, LinkedIn and Instagram.
About TopHatRank
Based in Los Angeles, TopHatRank is an award-winning
SEO Agency that specializes in innovative digital marketing
techniques for modern brands of all sizes.
Clients rely on TopHatRank for its proven ability to deliver
lasting and measurable SEO results without unnecessary filler. The
agency's impressive client retention rate is credited to its
dedication and education, investment in cutting-edge technology,
growth-specific deliverables, and unparalleled client services.
Media Contact:
Kate Ritchie
8887051246
381027@email4pr.com
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SOURCE Mediavine