Virgin Blue Selects AirMax Suite from Sabre Airline Solutions; Sabre Airline Solutions Revenue Management Suite Meets the Needs
July 05 2006 - 7:00AM
Business Wire
Sabre Airline Solutions, the leading provider of software and
services to the airline industry from planning to execution, today
announced Virgin Blue Airlines has selected the Sabre AirMax
Revenue Management Suite to meet the airline's expanding revenue
management requirements. Virgin Blue will see significant benefits
through improvement of its inventory management and revenue
forecasting using the AirMax Revenue Management Suite. In
particular, Virgin Blue will utilize the capabilities of the Sabre
AirMax Low-Fares Manager seamlessly integrated within the Sabre
AirMax Revenue Manager, providing the industry best framework for
revenue management decision support in a hybrid fare environment
comprising both traditional and less-restricted fares. Andrew
Powell, regional vice president Asia/Pacific, Sabre Airline
Solutions, said, "Low cost and new world carriers such as Virgin
Blue are increasingly demanding more sophisticated revenue
management tools, and we are delighted to offer Virgin Blue our
industry-leading product. "This announcement underscores our
commitment to the Asia/Pacific region with leading carriers such as
Japan Airlines, Malaysia Airlines and Jet Airways, among others,
using the AirMax suite," he added. AirMax Revenue Manager, a robust
and flexible new-generation solution, enables effective revenue
management by recommending optimal inventory controls at either the
flight leg and segment level or the origin-and-destination level.
It incorporates the comprehensive range of decision-support
processes including data collection, forecasting, overbooking,
optimization, alerting and performance measurement and reporting.
Revenue Manager provides state-of-the-art forecasting and
optimization systems supported with flexible data collection and
reporting as well as an intuitive and easy to use graphical user
interface to help cope with the changes in the marketplace and stay
ahead of competition. The forecasting, optimization and user
interaction processes used to determine the inventory controls
fully support simplified or restriction-free pricing
considerations, key to most low-cost carrier models, as well as the
airlines that compete with this segment. About Sabre Airline
Solutions Sabre Airline Solutions, a Sabre Holdings company, is the
world's largest provider of products to help airlines market, sell,
serve and operate from planning to execution. More than 200
airlines use its broad portfolio of decision-support tools to
increase revenues and improve operations, while more than 500 use
its leading operational technology. More than 100 airlines rely on
Sabre Airline Solutions for passenger management solutions, while a
similar number have turned to the company's consulting group for
strategic, commercial and operational advice. Sabre Holdings
(NYSE:TSG) connects people with the world's greatest travel
possibilities by retailing travel products and providing
distribution and technology solutions for the travel industry. More
information about Sabre Holdings is available at
http://www.sabre-holdings.com. Sabre Airline Solutions, the Sabre
Airline Solutions logo and AirMax are trademarks and/or service
marks of an affiliate of Sabre Holdings Corp. All other trademarks,
service marks and trade names are the property of their respective
owners. (C) 2005 Sabre Inc. All rights reserved.
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