M6 : SEPTEMBER 2011:Best monthly performance for 2 years Audience share of 11.2%
October 04 2011 - 11:37AM
Business Wire
Regulatory News:
In September 2011, M6 (Paris:MMT) posted an audience share of
11.2% on all targets (*), which represents:
- a +0.3 point gain in audience share
compared to September 2010.
- a +0.5 point gain in audience share
compared to August 2011.
It’s the best audience ratings on all
targets since September 2009 for M6.
M6 is the only incumbent channel to increase its ratings in
one year. M6 preserved its third rank among national channels for
the 8th consecutive month this year.
M6 posted its best audience ratings on housewives under 50 since
April 2011, with an audience share of 17.6% (*).
September 2011 : records on
M6
- Best audience ratings ever for a
movie on M6 with LE PETIT NICOLAS, gathering 7.6
million viewers on Thursday, the 1st of September, 2011
(*).
- Best launch for the 7th
season of Desperate Housewives since 2007 (season 2),
gathering 4.3 million viewers on prime-time on Tuesday, the
13th of September, 2011 (*).
- Success for the 8th
season of N.C.I.S.: 5.5 million viewers on Friday, the 16th
of September, 2011 on prime-time (*).
- Best performances for LE 19 45 since
its launch: audience share of 16.2% on all targets, and of
30.2% on housewives under 50, on Thursday, the 1st of September,
2011 (*).
- Best performance since October 2010
for the magazine ENQUETE EXCLUSIVE dedicated to the 9/11 events:
ten years after, on Sunday, the 4th of September, 2011
(audience share of 18.3% on all targets) (*).
- Audience ratings record for the
new unreleased season of SCENES DE MENAGES: 4 149 000
viewers on Tuesday, the 27th of September, 2011.
- Best audience share ever for the
final episode of L’AMOUR EST DANS LE PRE: 6.6 million viewers
on Monday, the 12th of September, 2011. This episode concludes
an extraordinary season, gaining +1.2 million viewers compared
to last summer (*).
- Success for the football match
ROMANIA / FRANCE, eliminatory match for the Euro 2012 : 6.2
million viewers on Tuesday, the 6th of September, 2011
(*).
Source Médiamétrie
* audiences available to date: Consolidated audiences from
Monday the 29th of August to Saturday the 24th of September, and
Watch audiences from Sunday the 25th of September to Sunday the 2nd
of October.
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